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DON’T JUDGE A BOOK BY ITS COVER

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Presentation on theme: "DON’T JUDGE A BOOK BY ITS COVER"— Presentation transcript:

1 DON’T JUDGE A BOOK BY ITS COVER

2 THE ROARING 20’S CULTURAL LIBERATION
DISAFFECTED VIEW OF MANY POST VERSAILLES FAILURE LOST GENERATION OF WRITERS: S. LEWIS (BABBIT & MAIN STREET), T.S. ELLIOT (THE WASTELAND) WM. FAULKNER (THE SOUND & THE FURY) ESCAPE CONSPIRACY AGAINST THE INDIVIDUAL CASUTIC PROBING OF SMALL TOWN LIFE, REJECT TRADITION (e.e.cummings) LITERATURE GREATEST CULTURAL ADVANCE BOTH BLACK & WHITE

3 THE HARLEM RENAISSANCE
PRIDE IN CULTURE, HERITAGE HUGE OUTPOURING OF LITERATURE LANGSTON HUGHES, ZORA NEAL HURSTON, COUNTEE CULLEN MUSICAL GENIUS – LOUIE ARMSTRONG & OTHERS JAZZ MUSIC –IMPROVISATION, BREAK W/ TRADITIONAL MUSIC MARCUS GARVEY & “BACK TO AFRICA” MOVEMENT – FAILURE OVERALL WHEN BLACK STAR LINE BANKRUPT BUT SUCCESS WITH “BLACK CROSS” NURSES & POMP LED TO REVITALIZED BLACK CONSCIOUSNESS NOT PAN-AFRICAN MOVEMENT MANY CONCERNED W/ ECONOMIC STABILITY BOTH BLACK & WHITE

4 FILM, RADIO, ARCHITECTURE

5 WHAT GOES UP BOOMING BUSINESS AFTER BRIEF POSTWAR DEPRESSION 1922
FARMERS DON’T PARTICIPATE IN GROWTH GROWTH OF CITIES LED TO INCREASED DEMAND FOR GOODS BUSINESS & HOUSEHOLDS RUN ON ELECTRICITY (60%) WWI MENTALITY OF SAVING NOW REPLACED WITH BUY, BUY, BUY CORPORATE CONSOLIDATION, MASS MARKETING, CONSUMER EXPECTATIONS TRANSFORMED SOCIETY MOST IMPORTANT CHARACTERISTIC OF STOCK MARKET WAS SPECULA-TION & BUYING ON MARGIN CONSPICUOUS CONSUMPTION RAMPANT

6 REIGNING IN THE BULL ECONOMY NOT AS SOUND AS IT APPEARS
MERGERS LED TO JOB LOSS –GROWTH IN CONSUMER DEBT: FARMER’S $273 PER CAPITA WORKERS $681 PER CAPITA WAGE DISPARITY BETWEEN N. FACTORY WORKERS VS. SOUTHERN TRUCKING REPLACING RR NATURAL GAS & PETROLEUM REPLACING COAL RAYON REPLACING COTTON SOUTH REPLACING NORTH AS MFG. CENTER

7 WOMEN IN THE NEW ECONOMIC ORDER
FLAPPER – SUBSET OF WOMEN, YOUNG, URBAN, SINGLE – MOST WORKING, WORRYING, WAITING WAGE DISCRIMINATION ERA FAILS 1923 EDUCATION INCREASES BUT NOT REPRESENTED IN THEIR PROFESSION; MED SCHOOL QUOTAS MARGARET SANGER: BIRTH CONTROL ONE OF PROGRESSIVE MOVEMENTS IMPORTANT LEGACIES

8 A – U – T - O 2nd INDUSTRIAL REVOLUTION – ELECTRICITY NOT STEAM
70% OF INDUSTRIAL POWER ELECTRIC 1913 HENRY FORD PERFECTS THE ASSEMBLY LINE, CARS $300; FOR THE MASSES? ANY COLOR AS LONG AS IT’S BLACK! % OF AMERICANS OWNED CARS BUT IN % BOUGHT ON CREDIT MILLIONTH MODEL T CAME OFF THE LINE IN MICHIGAN CHRYSLER INTRODUCES COLOR & COMPETITION BEGINS 1929 AUTO MFG ACCOUNTED FOR 9% OF ALL MFG. WAGES DRIVE IN MOVIES, CAR DATES, TRIPS TO THE SHORE, HOTELS, MOTELS, HOLIDAY INN’S, RESTAURANTS, SERVICE STATIONS; JOBS GROWING EXPONENTIALLY


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