1. Tour leaders training Introduction to tourism
Tourism in the Philippines
Cultural diffferences
Doing business in the tourism industry
Public speaking

2. Introduction to tourism

3. What is tourism? Going somewhere else than your usual living place
Doing something different than your usual activities
Doing this for enjoyment
People doing this are called tourists

4. Tourism in the Philippines

5. Where do tourists come from?

6. Tourists 2013
4.7 million international tourists

7. Why do people travel?

8. Why do people travel? Discover the world See how people life
Experience new culture
Do something different
Relax

9. Types of tourists Tourists have different motives to travel
Different types of tourists

11. Types of tourists Ecotourism Travelling to natural areas
Sensitivity towards local cultures and nature
Sustainable benefits to local community

12. Types of tourists Adventure tourism Exploring new places
Being active (adventure sports)
Taking risks

13. Types of tourists Beach tourism Relaxing
Doing water sports, snorkeling, diving

14. Types of tourists Cultural tourism Learning about other cultures
Interested in heritage sites, musea, arts, architecture, etc
Sightseeing

15. Types of tourists Health tourism Focussed on health and relaxing
Wellness, yoga, medical reasons

16. Why do tourists book a tour?

17. What would tourists like to see on the tours?

18. During the tours Explain tourists the Filipino life and culture
Show tourists how people life
Bring tourists in contact with the locals
Try to show tourists the differences with their culture

19. When you know what tourists want, you can offer something that satisfies them

20. Any questions?