1. Newspaper and Digital Advertising Solutions
One-Order, One-Bill, One-Check

2. THE POWER OF NC PRESS SERVICES
We save you time so you can better serve your client
We are here to make buying print and digital advertising easier
Partner with us and have the power of the state’s entire print and digital newspaper force at your fingertips
We provide you with a full-service dedicated TEAM to oversee and manage all elements of your marketing campaign
152 Daily and Weekly newspapers
2,104,383 circulation
5,260,957 print readership

3. ABOUT NCPS We offer proven tools and strategies at affordable prices
NCPS is member owned and directed by the newspapers of North Carolina. On behalf of our members NCPS offers print and digital advertising solutions. From campaign planning to placement to payment, we are here to assist you in all of your advertising needs in-state or nationwide.
COST EFFECTIVE
We offer proven tools and strategies at affordable prices
ONE-STOP SHOP
We have everything you need for a successful print & online campaign
TRANSPARENT
We provide you with measurable results through a 24-hour accessible reporting platform 3

4. THE SINGLE SOURCE SOLUTION
Website design and Landing pages
SEM
Display
Retargeting
Direct
Facebook advertising
SEO
List Optimization
Interactive Video
Reputation Monitoring
Call Tracking
Campaign Results Monitoring
Quotes within 48 hours
Any and all print publications
Daily, Weekly, College, Military
Orders – all with one point of contact
Ad traffic – easy to manage
Etears – delivered within 48 hours
Payment – One-order, one-bill

5. ONTARGET – PRINT ADVERTISING
Newspaper readership fact*
169 million adults in the U.S. read a newspaper in a month—whether it be in print, on a website or via mobile app. In total, newspapers reach 69% of the U.S. population in a given month.
81% of monthly newspaper readers engage with the print product, with 51% reading print exclusively
Millennials make up 25% of the U.S. population and now represent 24% of the total monthly newspaper readership.
Readers, whether print or digital, are still more likely to be college graduates and have annual household incomes over $100,000 than non-readers.
2016 Nielsen Research
Customized display programs
Any size, any market
Front page advertising
Inserts
Zoning by ZIP
Total Market Coverage
Blended campaigns
Quote > order > payment EASY
Hi-impact, low-cost statewide or local options
2x2, 2x4, classified, quarter page
Pick the week, pick the region
One low cost
Great option to supplement campaigns and for widespread reach on a budget

6. ONTARGET – DIGITAL DISPLAY ADVERTISING
4 in 5 consumers want ads customized to their city, zip code, or immediate surroundings.
Google, 2014
Our goal is to help our customers improve their bottom line by providing cutting-edge solutions and industry best practices.

7. Facebook has an average of 936 million daily active users.
FACEBOOK ADVERTISING
Key Features
Run ads on mobile as well as desktop newsfeed
Reach exact target audience
Track specific social actions with conversion pixels
Receive campaign reports featuring transparent data via your RPM Dashboard
Choose advertising objectives based on your marketing and business needs
Drive traffic and interactions to your Facebook page and website
Facebook has an average of 936 million daily active users.
Facebook, 2014

8. DIRECT EMAIL Key Features
Guaranteed engagement of 8% opens and 1% click-throughs
Up-to-date database of over 200 million opted in contacts
Choose from multiple themes and work with NCPS to provide images, copy, offers, and links
Micro-target your audience based on geographics, demographics, vertical, behavior and more
Access to 24/7 reporting via your custom dashboard
42% of businesses say is one of their most effective lead generation channels.
Circle Research, 2014

9. Questions Contact us Notes Follow up with NCPS about:
5171 Glenwood Ave
Suite 486
Raleigh NC 27612
Phil Lucey, Executive Director
Notes
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