1. High Street Renovation Proposal
Jess Badinghaus, Celeste Morris, Avery DePaola,
Jacob Best, Jimmy Papotto

2. Ideas and Reasoning Buck-I-Healthy Second Chance Jungle Juice
Healthy small-scale grocery store
Gives students living in residence halls access to quality, nutritional food without breaking the bank
Second Chance
Discounted clothing store for college students to buy stylish and fashionable clothing
Gives students a more affordable clothing option without sacrificing quality
Jungle Juice
A jungle themed study area with a juice bar and snacks
A unique place to study that isn’t the normal library or coffee shop

3. Buck-I-Healthy Main Idea
Small, healthy grocery store with a variety of options
Benefits
Provide healthy and affordable groceries and supplements to college students
Mission
Create a healthy lifestyle for college students across the U.S.
Philanthropic Cause: Sustainability
Budget
$1.5 million for store space, $400,000 for supplies
Marketing idea
Celebrity endorsement by Jillian Michaels, to support the health message

4. Buck-I-Healthy Product
Price:
Dependent on food item
Features:
Organic snacks
Fresh salad bar
Deli

5. Buck-I-Healthy Logo

6. Buck-I-Healthy Storefront

7. Buck-I-Healthy Layout

8. Second Chance Main idea
Outlet clothing store that doesn't sacrifice quality
Benefits
Gives students access to fashionable and affordable clothing that is a convenient distance from campus.
Mission
Produce a financially conscience and fashionably minded student population
Budget
$1.5 million for store, $500,000 for supplies
Marketing idea
Website and advertising on high Street to create brand awareness, Chance the Rapper is celebrity endorser

9. Second Chance Product Price: Dependent on product Casual wear: $15-30
Business-wear: $25-50
Features:
Fashionable apparel at a cheap price
Can use BuckID
Rewards program aiding college students in improving their fashion while saving money!

10. Second Chance Logo

11. Second Chance Store Front

12. Second Chance Clothing Layout

13. Jungle Juice
Main idea
Beverage shop that provides a relaxing atmosphere for students
Benefits
Provides a social community, as well as an environment for studying
Mission
Satisfy social desires of students, while also guaranteeing a bright, learned future
Budget
$1 million for store, $100,000 for supplies
Marketing idea
Launch a social media campaign to target the college segment

14. Jungle Juice Product Price: $3-6 Dependent on ingredients and flavors
Available in 3 sizes (S, M, L)
Features:
vegetables and fruits and other superfoods
Store Aesthetic
Jungle themed study rooms
Calming jungle sounds played throughout the store
Rainforest birds and flute

15. Jungle Juice Logo

16. Jungle Juice Store Front

17. Jungle Juice Layout