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Week Seven Lesson Procurement and Supply Management

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1 Week Seven Lesson Procurement and Supply Management
SCM 652 UNCG Nemiah E. Bryant Spring Semester 2013

2 Six Key Business Functions (Supply Management’s Role in Business)
Creation, the idea or design function, frequently based on research and development Finance, the capital acquisition, financial planning and control function Personnel, the human resources and labor relations function Supply, the acquisition of required materials, services, and equipment Conversion, the transformation of materials into economic goods and services Distribution, the marketing and selling of goods and services produced 1-2

3 Corporate Supply Challenges
Increased outsourcing places great reliance on suppliers to respond to end-customer needs Greater dependence on suppliers for design and build responsibilities for complete subassemblies and subsystems Increased global competition Development of new product technologies Evolving information systems Trend to single sourcing with fewer key suppliers and strategic supplier relationships

4 Corporate Supply Opportunities
Identify opportunities to reduce unit costs for products and services Identify opportunities to increase revenue Implement supply initiatives to improve customer satisfaction Reduce total costs of ownership Improve efficiency and effectiveness of the supply process Maximize value from suppliers Work with key supplier to provide product and service innovations

5 Supply Management A Five Stage Process
Identification of item or service required Identification of best supplier Establishment of a fair and reasonable price Creation of an enforceable agreement Management of the relationship Supply Management utilizes Strategic Sourcing 1-5

6 Strategic Sourcing Strategic sourcing is understanding the markets you're purchasing from inside and out… …and learning from your own organization and your suppliers' organizational processes,… …working as a mediator between suppliers and your organization,… …and capturing information and using it to improve relationships. Strategic sourcing requires two-way continuous improvement process work from each organization 1-6

7 Four Principles of Strategic Sourcing
Define the total value of the relationship between purchaser and suppler, Develop solutions based on a deep understanding of the supplier's economics and business dynamics, Use differentiated purchasing tactics in order to optimize the economic relationship for both purchaser and suppliers, and Imbed the required changes in the organization so the purchaser achieves not only a near-term measurable performance improvement but also the ability to continuously improve 1-7

8 Increasing Importance of Purchased Materials
The Five Ms of Business: Machines, Man/Womanpower, Material, Money, Management Materials costs have increased As a percentage of the cost of goods sold Labor costs have decreased Machine power has replaced much of human (and horse) labor over the last 150 years The result? Materials costs are increasingly the focus of management 1-8

9 The Evolution of the Supply Function
The Handling of Railway Supplies – Their Purchase and Disposition Published in 1887 Attention in first half of 1900s to reliable access to supply of raw materials, supplies and services Two vexing problems in the decade of the 1970s put senior management attention on the supply function: international shortage of basic raw materials price inflation

10 The Evolution of the Supply Function
By 1990s firms faced challenges of global “supply chains” and an increased reliance on suppliers Outsourcing has led to increased reliance on suppliers for key components and services Technological developments in the early 21st century provides expectations for supply chain integration, lower transaction costs and faster response times. New challenges in the areas sustainability, globalization, supply chain security and risk management

11 The Evolution of the Supply Function
early 21st century early 1900s Strategic orientation Global supply chains Executive level leadership Key challenges: Sustainability, security, globalization, risk management Clerical and tactical Focus on policies and procedures Key challenges: availability of supply and cost management

12 Evolution of the Supply Chain
Pre 1939 2010-Future Clerical World War II Managerial emphasis Purchasing strategy Integration into corporate strategy Integrated supply networks and information technology Sustainability, security, globalization, risk management

13 Supply Management and the Bottom Line
Purchased items account for a large percentage of the cost of goods sold. Outsourcing allows firms to focus on their core competencies. Organizations outsource when they decide to purchase something they had been making in-house. A dollar saved in materials cost is usually considered a dollar increase in profit 1-13

14 Supply Management’s Impact on Net Income and the Bottom Line
Increased Sales: Faster to Market Improved Quality Pricing Flexibility Innovation Lower Total Cost: Acquisition Cost Processing Cost Quality Cost Downtime Cost Risk Cost Cycle Time Cost Conversion Cost Non-value Added Cost Supply Chain Cost Post Ownership Cost 1-14

15 Purchasing’s Operational and Strategic Contributions
1. Supply Contribution Operational Strategic Trouble Prevention Opportunity Maximization

16 Purchasing’s Operational and Strategic Contributions
2. Supply Contribution Direct Indirect Enhancing Performance of others Bottom-Line Impact

17 Purchasing’s Operational and Strategic Contributions
3. Supply Contribution Negative Neutral Positive Operationally deficient Strategically deficient Directly deficient Indirectly deficient Operationally acceptable Strategically acceptable Directly acceptable Indirectly acceptable Operationally acceptable Strategically deficient Directly acceptable Indirectly deficient

18 Characteristics of an Integrated Strategic Procurement and Sourcing Function
Executive Leadership Executive committee support for integration across company and strategic business unit corporate plans Strategic Positioning External/internal customer focus Matrix management High-level positioning - second, third or fourth levels Functional Leadership Company-wide customer-focused leadership Establish integrated visions workers at results and processes Drives supply base/supplier management strategies company-wide Integration Cross-functional, cross-location teaming Part of the technology, manufacturing and SBU planning process

19 Characteristics of an Integrated Strategic Procurement and Sourcing Function
Supplier Management Focused on supplier development Joint performance improvement efforts Value focused Total cost improvement Supplier benchmarking Supply Base Strategy Quality driven Design standardization Concurrent engineering Supply base optimization Commercial strategy emerging Systems Global databases Historical performance data Strategic EDI, Internet, EFT, CAD, CAM Measurement Customer orientation Total value/cost focused Benchmarking with best in class

20 Ensuring continuous supply Minimizing inventory investment
Procurement focuses on several issues related to the firms’ supply base (pp ) Ensuring continuous supply Minimizing inventory investment Quality improvement of supply Supplier development Supplier selection Building supplier relationships Supplier continuous improvement Lowest total cost of ownership

21 The Opportunities for Contribution of the Supply Function
Profit-leverage effect Return-on-assets effect Information source Effect on efficiency Effect on competitive position and customer satisfaction Effect on organizational risk Effect on image Training ground Management strategy and social policy

22 Supply Management and Return on Investment
Labor $700,000 Materials $2,300,000 Overhead $800,000 Operating cost elements Other costs $800,000 Sales $5,000,000 Cost of Goods Sold $3,800,000 Minus Sales $5,000,000 Net income $400,000 Divided by What if we decrease materials cost by 5%? (or $115,000) Profit margin 8% Asset turnover rate 1.25 Multiply ($515,000) (10.3%) ($2,185,000) ($3,685,000) Plus Return on Investments 10.0% (13.0%) Cash $300,000 Account receivable Inventories $500,000 Assets Total assets $4,000,000 Sales $5,000,000 Divided by ($475,000) Fixed assets $2,900,000 Current assets $1,100,000 Plus ($1,075,000) (1.26) ($3,975,000)

23 The Impact on ROI of Reducing Materials Costs vs. Increasing Sales
If the same profit increase were to be generated by increasing sales, what sales increase would be required? At the existing 8% profit margin, the following calculation provides the answer… Profit increase = new sales X .08 $115,000 = new sales X .08 new sales = $1,437,500 1-23

24 Supply Strategy Interpreted in Organizational Strategy
Objectives Organizational Objectives Supply Strategy Organizational Strategy

25 Supply Strategy Links Current and Future Markets to Current and Future Needs

26 Key Strategy Questions for Supply
How can supply and the supply chain contribute effectively to organizational objectives and strategy? AND How can the organizational objectives and strategy properly reflect the contribution and opportunities offered in the supply chain?

27 The Integrated Supply Chain Framework

28 Vertical Integration vs. Virtual Integration

29 Importance of Logistics – Porter’s Value Chain Model

30 An Organization Must Approach Strategic Planning on Three Levels
Corporate: Decisions and plans that answer the questions of what business are we in? and, how will we allocate resources among these businesses? Unit: Decisions mold the plans of a particular business unit, as necessary to contribute to corporate strategy. Function: Plans concern the “how” of each functional area’s contribution to the business strategy and involve the allocation of internal resources.

31 Key Concepts Purchasing Place within the Organization
Where is Purchasing on the Organizational Chart? How it affects their performance. Tactical vs. Strategic Responsibilities Where is the focus? Centralized vs. Decentralized Who has the authority to make the buy decisions? A Materials Management Structure Use of Cross-functional Teams

32 Organizing Logistics within the Firm
Two key organizational logistics topics Organizational structure Organizational design It probably best to first describe how most corporations are run. This is different than a small business. Most corporations are ultimately controlled by a board of directors. This board then hires the people it wants to run the company. Normally the top person running the company is called the CEO or chief executive Officer. This person then hires top people to run the different functions of the company. For example, there is a CFO (Chief financial officer), a CIO (chief information officer), COO (Chief operating officer), etc. This is why the top levels in organizations are often called the C-level of management. From this point down is where the functions of Marketing, Sales, Finance, Production, Human resources, and Logistics reside. (There can be more functions than this). 4-6

33 Organizational Structures
The Materials Management Organization Materials Manager Production Control Inventory Control Purchasing Transportation Warehousing

34 Organizational Structure for Logistics
Two basic organizational structures are: Fragmented logistics structure Logistics activities are managed in multiple departments throughout an organization Unified logistics structure Multiple logistics activities are combined into and managed as a single department For Logistics, the function can be managed as one department (Unified) or as a piece of multiple departments (Fragmented) 4-7

35 Organizational Structure for Logistics
Two basic organizational structures for logistics departments are: Centralized logistics organization Company maintains a single logistics department that administers the related activities for the entire company from the home office Decentralized logistics organization Logistics-related decisions are made separately at the divisional or product group level and often in different geographic regions For a Unified structure, Logistics can be Centralized into one place for the whole company or corporation, or dispersed throughout the company into geographic regions or into different business units (decentralized). For example, if Apple had a decentralized logistics organization, there could be one for the laptop business, one for the i-phone and i-pod businesses, one for the i-pad business, etc. 4-8

36 Benefits of Centralized Authority
Reduction of duplication of effort Leveraging of volume purchases Consolidation of requirements Transportation savings Individual specialization Reduction of suppliers’ costs Improved inventory control Lower administration costs Centralized control Reduction in costs of services

37 Benefits of Decentralization
Specialty buyers can evolve Faster response time for multiple locations Better understanding of location’s requirements. More efficient buying of low dollar, odd buys.

38 Figure 4-1: Becton Dickinson’s Worldwide Sources
This is an example of how a business can be organized and managed 4-38

39 Organizational Structure for Logistics
Job title or corporate rank Leading edge organizations tend to head the logistics department by senior-level personnel Generally excluded from holding a “C-level” position Keep in mind the perspective of the book here. So far, we have talked only about companies that have Logistics as a function within the company. In these companies Logistics senior managers are often called Supply Chain managers which includes Managing all aspects of the Supply chain as well as the Logistics activities. There are also many, many companies whose business is Logistics. For example, Old Dominion in Thomasville, CSX Railway, and APL shipping lines. 4-10

40 Organizational Design for Logistics
Three primary types of organizational design include: Hierarchical (functional) Top-down flow Matrix Cross-functional responsibilities Network Process philosophy focused on combing tasks into value-creating products and activities Hierarchical organizations reflect more of a military organization where employees tend to have one and only one manager or boss. In a Matrix organization, employees can have multiple responsibilities to different parts of the organization and thus have two or more bosses. For example if you are the division manager of Logistics in North America, you may have one boss who is head of North America and one who is head of global logistics. 4-40

41 Organizational Design for Logistics
Network organizational design is exhibited in terms of: Relevancy Responsiveness Flexibility 4-41

42 Internal Interfaces of the Supply Management Function
Marketing Customers requirements Customer Engineering Product quality requirements Forecasts Estimates Specs. V.A. Quality map Configuration management Supply Mgmt Material Control Timing Quantities Source approval Inspection Quality Production plans Schedules capabilities Make or buy Supplier Quality procedures Inspection Product availability Manufacturing Quality complaints Suppliers Distribution Marketing SCM602 3-42

43 Procurement strategies
Volume consolidation Reducing total number of suppliers while minimizing risk Supplier operational integration Building partnerships Sharing information and knowledge Identifying linked processes and shared opportunities for improvement Value management extends beyond buyer-seller operations Involving the supplier early in product design Reducing complexity Value engineering

44 Supply Strategy Questions
Who Centralized or decentralized Quality of staff Top management involvement When Now versus later Forward buy What Price Premium, standard, lower Cost-based, market-based Lease/make/buy

45 Supply Strategy Questions
What Make or buy Standard versus special Quality Quality versus cost Supplier involvement How much Large versus small quantities (inventories)

46 Supply Strategy Questions
Where Local, regional Domestic, international Large versus small Multiple versus sole source High versus low supplier turnover Supplier relations Supplier certification Supplier ownership

47 Supply Strategy Questions
Why? Objectives congruent Market reasons Internal reasons 1) Outside supply 2) Inside supply

48 Supply Strategy Questions
How Systems and procedures Computerization Negotiations Competitive bids Fixed bids Blanket orders/open orders Group buying MRP Long-term contracts Ethics Aggressive or passive Purchasing research Value analysis


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