1. Building Bridges - Discover Rotary
AG Training
December 10, 2016
John Kimbell
District 7750 Grow Rotary Action Team
Ambassador | Coach | Champion

2. Grow Rotary Action Team (GRAT) District 7750 Service Overview
Addresses # 1 Rotary Issue: Club, District, Zone, International
Gain, Engage and Retain Rotarians: Maximize Impact
Experience to Date: Adding Membership in 2nd Year; GRAT Challenges
Kudos and Applause for Leadership: Tackling Issues Heads On

3. Grow Rotary Action Team (GRAT)
GRAT: Club Need & Request (Change Possible for )
Commitment via Contract
Comprehensive and In-depth Process and Tools
Initial Quick Look Assessment

4. Grow Rotary Action Team (GRAT)
Troubleshooting: Root Causes & Club Culture
Training on Membership Development & Best Practices
Identify & Execute Club Specific Intentional Strategies
Measurement & Accountability

5. Typical Early Assessment: A Good Club
Key Theme: “You Don’t Have to Be Sick to Get Better”
Vision & Plan: Positive & Forward Looking - Healthy Growth / Sustainability
Key Hurdles: Culture, Attractiveness and Leadership
Assessments: Some 9’s and 10’S; Many 7’s & 8’s; Some 6 & Under
Key Question: Is it Built to Last? Good is the Enemy of Great*

6. Typical Early Assessment: A Fixer Upper
Key Question: Is it in a Death Spiral?
Key Themes: Level of Dysfunction and Ability to Change Culture and Direction
Key Theme: How Bold is the Leadership this Year & Next?
Vision and Plan: Looks Good on Paper; Is it Real?
Assessments: Many Dysfunctions and Difficult to Overcome

7. Rotary Membership Development
Specific Target of Prospects
Intentional Strategies Specific to Club
Manage: Very Focused and Concentrated Basis
All Hands on Deck

8. Recruit + Engage + Retain = Growth Intentional Strategies Make It Happen

9. Intentional Strategy – Recruit
Prospect Identification (Lead Generation)
Attraction
Maintain Contact (Follow-up)

10. Intentional Strategy – Engage
Onboarding
Mentoring
Orientation
Committee Assignment
Projects
Program
District Events
RLI

11. Intentional Strategy – Retain
Periodic checks
Satisfaction Surveys
Exit Interviews

12. 10 – 3 – 1 Metrics and Rotary
10 – 3 – 1 Metrics: Background and Application
Goal (i.e) Gain 7 New Members: Net 4, Will Need 70 Suspects / Prospects
Methods
Club Assembly Exercise / Workshop on Membership
Documented Intentional Strategies
Execution by All Rotarians

13. Rotary Dysfunction Pieces of the Puzzle Programs Welcoming Culture
Service
Public
Relations
Participation
Membership
Process
Fellowship
Engaged
Rotarians
Talent

14. Rotary Integration Pieces of the Puzzle Participation Engaged Programs
Rotarians
Programs
Welcoming
Culture
Service
Fellowship
Membership
Process
Public
Relations
Talent

15. Attractiveness – Prerequisite Pieces of the Puzzle
Participation
Engaged
Rotarians
Programs
Welcoming
Culture
Maximum attractiveness
Service
Fellowship
Membership
Process
Public
Relations
Talent

16. Who is Rotary? Rotarians are…
Like Minded Men & Women
Bonded by Values & Caring
Driven by Service Above Self
Bonded by Four Way Test
Investing Time, Talent & Treasure
Enjoying Great Relationships
Living our Four Way Test in Workplace & Community
Sharing Vision of a Better World

17. Who is Rotary? Rotarians are…
Like Minded Men & Women
Bonded by Values & Caring
Driven by Service Above Self
Bonded by Four Way Test
Investing Time, Talent & Treasure
Enjoying Great Relationships
Living our Four Way Test in Workplace & Community
Sharing Vision of a Better World
Powerful and personal perspective told with your story

18. Sow Seeds and Harvest: Tell your Rotary story
Rotary Moments
Sow Seeds and Harvest: Tell your Rotary story
Special Rotary Moments
Cement Engaged Member to True Rotarian: Rotary is Weekly Highlight
Living the Four Way Test & Motivated to Do Good
Personal and Unique to You: Heartfelt
Can be very powerful as you share & invite prospects

19. Rotary Moments Sow Seeds and Harvest
Dr. Wayne Dyer: “Place deep within us that wants to be fulfilled touching others and making a difference”
Rotary Leadership Institute Colleague – “Rotary Nourishes My Soul”
Rotary Leadership Institute Objective – Find Your Passion In Rotary

20. Rotary Moments Sow Seeds and Harvest
Dr. Wayne Dyer: “Place deep within us that wants to be fulfilled touching others and making a difference”
Rotary Leadership Institute Colleague – “Rotary Nourishes My Soul”
Rotary Leadership Institute Objective – Find Your Passion In Rotary
What is your Rotary moment?

21. Building Bridges | Envision the Liberty Bridge
A Unique Symbol of Revitalization

22. Ignite Scenarios – Rotary Strength / Vibrancy
Tier 1 (9/10) Sustain Quality, Retain, Grow GRAT Tools Available
Tier 2 (07/08) Increase Attractiveness, Leadership Application of GRAT Team w/ AG
Tier 3 (05/06) Focus on Attractiveness, Best Bet for Tier 2 GRAT Tools available
Tier 4 (04 >) Imperatives – Attractiveness and Leadership
Key is vision of successful outcomes
Motivation - Challenge of Healthy Growth

23. Envision Revitalization as Assistant Governors
Imagine a Stronger Vibrant Club-Elevate Retention
Greater Impact with Local Service and Global Service
More Fellowship Opportunities PLUS FUN!!!!
Key is vision of successful outcomes
Motivation - Challenge of Healthy Growth

24. Thank You and Good Luck! John Kimbell
District 7750 Grow Rotary Action Team
Ambassador | Coach | Champion