1. © 2016 Global Market Insights, Inc. USA. All Rights Reserved www.gminsights.com Vitamin D Industry analysis research and trends report for 2017-2024: Global Market Insights Inc.

2. © 2016 Global Market Insights, Inc. USA. All Rights Reserved www.gminsights.com  North America led by the U.S. vitamin D market size should show a steady growth over the forecast period. Three quarter of the U.S. population is vitamin D deficient which has led to rise in skin cancer, diabetes, and heart diseases which may hinder market growth. Favorable government regulations along with increase in consumer concerns towards health may drive regional growth.  Europe vitamin D market size, driven by Italy, France, UK, and Germany, may witness significant gains due to increasing application scope in pharmaceutical and personal care industries, thereby driving regional industry growth. EFSA has set dietary reference values (DRVs), for infants aged 7-11 months may intake 10 ug per day.  Asia Pacific led by India, South Korea, Japan, and China vitamin D market size may have steady gains owing to strong growth in feed, pharmaceutical, and functional food industries. Increasing consumer awareness along with growing incidences of rickets, osteoporosis, and oestomalacia may fuel regional demand. Regional Analysis of Vitamin D Market :

3. © 2016 Global Market Insights, Inc. USA. All Rights Reserved www.gminsights.com  Strong application scope in personal care sector should drive vitamin D market size. Global personal care market may witness above average gains at 4%. Body uses sunlight to make vitamin D, sun exposure accelerates skin aging. UV light damages the skin which leads to sun spots, higher risk of skin cancer, and wrinkles. Additionally, it repairs and develop skin cell, mobilize skin immune system, and destroy free radicals causing premature aging. Application Analysis of Vitamin D Market :

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6. © 2016 Global Market Insights, Inc. USA. All Rights Reserved www.gminsights.com  Global vitamin D market share is fragmented and competitive with considerable number of competitors operating at local and regional levels. Key industrial participants include BASF, ADM, Kraft Foods Group, Koninklijke DSM, Pfizer, and Synthesia. These market players have adopted strategies to expand business and enhance product portfolio. Competitive Market Share of Vitamin D Market:

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