2. Short bumper designing Pertemuan 09
Matakuliah : U0574 / DIGITAL COMPOSITING I
Tahun : 2008
Short bumper designing Pertemuan 09

3. 30” Bumper Referencing Provide any bumper for reference
Find related bumper for the project
Understanding your product
!! Target audience !! Clearly defined 3
Bina Nusantara

4. 30” Bumper Product research Find any information about your product
Find related bumper for the project
Understanding your product
!! Target audience !! Must be defined clearly 4
Bina Nusantara

5. 30” Bumper Product research Take a look previous product
Find out previous advertisement/bumper
Find any competitors and possibilities 5
Bina Nusantara

6. 30” Bumper Competitor studies
How they do the treatment/present the product
What is their weakness/features
Who is their target audience
When they launched the product
Where they launched the product
Why this product needed 6
Bina Nusantara

7. 30” Bumper
Visual style
Find the appropriate visual style of your design
Make your spot different with the existing
Make your spot interesting
Make sure the message is clear 7
Bina Nusantara

8. 30” Bumper Motion study How to present the product with nice motion
Find appropriate motion that suitable for your product
Make sure the style and motion are inline
Give a wow effect for your spot 8
Bina Nusantara