1. Chapter 3 The External Assessment
Strategic Management: Concepts & Cases
13th Edition
Fred David
Copyright © 2011 Pearson Education, Inc.
Publishing as Prentice Hall

2. Copyright © 2011 Pearson Education, Inc. Publishing as Prentice Hall

3. External Strategic Management Audit
– Environmental Scanning
– Industry Analysis
Copyright © 2011 Pearson Education, Inc.
Publishing as Prentice Hall

4. Presentasi lengkap silakan email ke dosen pengampu
Copyright © 2011 Pearson Education, Inc.
Publishing as Prentice Hall