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The 2014 IAEWS – Job Board Doctor Global Benchmark Survey

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Presentation on theme: "The 2014 IAEWS – Job Board Doctor Global Benchmark Survey"— Presentation transcript:

1 The 2014 IAEWS – Job Board Doctor Global Benchmark Survey
Where Are We Now & Where Are We Likely to Be in 2017 David Lewis CEO AllCountyJobs.com & Survey Co-Chair Jeff Dickey-Chasins Job Board Doctor & Survey Co-Chair Sponsors: eQuest, Brazen Careerist, RealMatch 2014 IAEWS Spring Congress

2 Thank You to Our Sponsors
2014 IAEWS Spring Congress

3 Survey Overview The 2014 Survey is a year-long initiative that will feature a Webinar and White Paper on the results later in the year.  Both will be announced in the member newsletter and on Jobboarders.com and will be open to IAEWS Members and non- Members alike. 2014 IAEWS Spring Congress

4 Survey Background Conducted since 2010 Global in scope
197 respondents worldwide Distributed during February-March 2014 2014 Joint Effort IAEWS Job Board Doctor 2014 IAEWS Spring Congress

5 Where? 2014 IAEWS Spring Congress

6 What kind? 2014 IAEWS Spring Congress

7 Niche dominates 74% of respondents represented some type of niche site (geo, occupation, industry, or affinity) 2014 IAEWS Spring Congress

8 How much traffic? 2014 IAEWS Spring Congress

9 Lots of paid jobs 2014 IAEWS Spring Congress

10 Lots of resumes 2014 IAEWS Spring Congress

11 Aggregator use still common
2014 IAEWS Spring Congress

12 More using PPC & organic
2014 IAEWS Spring Congress

13 2014 IAEWS Spring Congress

14 Highest conversion for traffic to applications…
Direct marketing SEO SEM 2014 IAEWS Spring Congress

15 Why do clients renew? 2014 IAEWS Spring Congress

16 2014 IAEWS Spring Congress

17 Company size is going up
2014 IAEWS Spring Congress

18 Surprise! 2014 IAEWS Spring Congress

19 The industry is going mobile
2014 IAEWS Spring Congress

20 2014 IAEWS Spring Congress

21 Top threats in 2014? LinkedIn (51%)
Lingering effects of the recession (37%) Indeed and other aggregators (35%) Growth in ‘free’ job sites (30%) Commoditization of job postings (28%) Negative perception of job boards by prospects/clients (28%) 2014 IAEWS Spring Congress

22 To-do list 2014 IAEWS Spring Congress

23 The future looks bright!
2014 IAEWS Spring Congress

24 Key Findings Commentary
Biggest Challenge – New Competitors Revenue Expectations for 2014 – 40% expect revenues to increase by 16% or more Better than 60% use home grown tech 80% are blogging 31% are offering access to career counseling 94% offer Job Alerts…but only 13% offer this via Text 2014 IAEWS Spring Congress

25 Plans for Next 12 Months Upping the game with Social Media features
Increase SEO efforts Adding New Products Tech Modifications 2014 IAEWS Spring Congress

26 Job Board Doctor provides consulting services for job boards and career sites in the following areas: Short & long-range planning Product development & launch Sales & marketing Strategic analysis Social media & content creation Site & user interface analysis Phone: Twitter: JobBoardDoctor Web: 2014 IAEWS Spring Congress

27 2014 IAEWS Spring Congress For more information, visit:
The IAEWS is the trade association for the global online employment services industry. Collectively, its members power or operate over 60,000 sites worldwide. Membership in the association conveys a number of benefits, including: The right to post the Member icon, signifying a site’s commitment to the association’s Code of Ethics, the only such standard on the Web; Access to propriety research on the industry, job seekers and employers via Webinars, a biweekly newsletter and print publications; Networking and peer-to-peer dialogue at twice-yearly IAEWS Congresses; The opportunity to create and/or participate in Member Working Groups on key topics related to the industry; And much more! For more information, visit: EmploymentWebSites.org 2014 IAEWS Spring Congress


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