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Recruiting and Retaining Cub Scouts
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Recruiting Growing Your Pack with New Scouts
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Your Recruitment Toolbox
Unit Recruiting Plan District Recruiting Workshop Recruiting Calendar Recruiting Events and Registration Event Available Resources
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Plan should reflect your local community
Unit Recruiting Plan Plan should reflect your local community Fall Plan Easier and best time of the year to recruit School visits/communication and registration nights Community outreach Do not limit your effort to just Tigers Spring Plan Smaller, concentrated campaign
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Building a Recruiting Plan
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District Recruiting Workshop
Annual District workshop to learn and share recruiting ideas, methods, and sign up for marketing materials Recruiting Methods School Based Community Based Registration Night(s) Council Marketing Materials Registration Night Sign-up with District Executive Lisa.wylie wisewoman
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Calendar should reflect your unit’s plan
Recruiting Calendar Calendar should reflect your unit’s plan General calendar for basic planning of recruitment Pack Recruiting Calendar based on your Pack calendar
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Building a Recruiting Calendar
Pack 552 Recruiting Calendar Q1 Q2 Q3 Q4 Activity JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC January - Present Pack Recruiting Plan 1/15 Begin working on Kindergarten contact list 2/12 Den Leader - ask boys to invite friends 3/12 Kindergarten informational - "please pass on" 4/16 Kindergarten invitation - Cub Cart Derby 5/14 Kindergarten reminder - Cub Cart Derby 5/21 Cub Cart Derby - June Pack Meeting – Recruit new Tiger Den 6/4 4th of July Parade 7/4 Kindergarten invitation - Pool party & Open House 8/7 Pool Party 8/22 Open House signs up in school driveway 9/1 Ice Cream Social 9/? Kindergarten reminder - Open House 9/9 Open House 9/23 Rocket Derby - Reminder to recruit friends 9/26 Tiger Cub Den meeting #1 10/5 Tiger Cub Den meeting #2 (turn over to den leader) 10/19 Pack Meeting - Recognize Tigers & New Cubs 10/21 All Pack meetings – Ask boys to recruit their friends
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Recruiting Events and Registration Event
Registration Night OR Unit “Fun” Night with registration Parent Orientation Evening Recruiting School Visits Community Outreach Plan for the evening Sign them up!
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Available Resources Chief Seattle Website National Resources
Membership Resources National Resources Marketing Materials Membership Market Analysis Tapestry Report BeAScout Unit Pin Management Self help for families looking for a unit check it out
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Put the Tools Together
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Retain Keeping Your Pack Healthy
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Your Retention Toolbox
Your Unit Program Communication Camping Opportunities Your Unit Attitude Recruit the Parents Succession Plan
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Your Unit Program Fun Pack meetings Fun Den meetings
Program delivery method Parent Onboarding NEW
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Communication Pack Calendar Emails or Phone Calls from Den Leader
Pack Announcements and Handouts Volunteer Involvement Technology Pack Website Microsoft Live or Google Group Facebook
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Camping Opportunities
Pack Camping Event Summer Day Camp Residence Camp Mom and Me
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Your Unit Attitude “We are ALWAYS happy to see you!” Patience
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Recruit the Parents Parent opportunity to spend one-on-one time with your son – no standing on the sidelines Great use of their family time Scouting offers unique activities and opportunities There is something for everyone
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Succession Plan Identify and personally invite parent to join as a volunteer Volunteer opportunity is a small identifiable task Opportunity to show your son how an entire community joins in raising a child
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Recruit Retain Enjoy
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