1. Business Development Manager Recruitment & Skills Centre
John Gibson
Business Development Manager
Recruitment & Skills Centre
Fort Kinnaird

2. “Differences & Similarities”
Employer Engagement:
“Differences & Similarities”

3. Context Unique Private/Public/Third Sector Partnership
(Launched September 2013)
Private Sector - Fort Kinnaird Management (British Land), Strong CSR. Provide Premises etc.
Public Sector - Funding and in-kind contributions in line with Edinburgh’s Jobs Strategy* which supports a strong employer focus. Key partners are Capital City Partnership, City of Edinburgh Council plus East Lothian and Midlothian Councils, Department of Work & Pensions, Skills Development Scotland.
Third Sector - Edinburgh Cyrenians act as the managing agent/host employer for the RSC.

4. Service Offer from RSC
Developing and maintaining effective employer relations
A Quality Recruitment Support Service enhanced by strong Social Media Presence
Pre-employment Training to meet known and anticipated recruitment needs
Jobseeker Support e.g. Application support, CVs, Online Applications, access to IT suite
Talent Bank
In-work Support
In-work Development & Skills Focus e.g. Modern Apprenticeships
Business-related Training e.g. First Aid, H&S
Established links with Local Community through Locality Team and Local Schools engagement

5. Employer Engagement Strategy
Vital part of the RSC‘s business
Our model sets out how we engage with and support businesses
Linked to our Annual Action plan: 3 elements
The Strategy: e.g. review , map, identify, involve, build and integrate
Employer Engagement: e.g. tailored support: Talent Bank /in Work support and a broader offer: JU4jobs visits with partners
Quality of Service: e.g. strategy communicated to staff and all stakeholders to engage in implementation, capture information on a CRM and obtain client feedback I order to improve services

6. Credibility, Integrity and Knowledge
Employer Engagement: what “traits” do we look for?
Credibility, Integrity and Knowledge
engage with and developing excellent business relationships
effectively support businesses recruitment, training and business growth needs
ensure an excellent quality service is offered to local employers, partners and stakeholders
ability to develop a new business pipeline and promote the services of the Recruitment and Skills Centre to both new and existing clients
identify and service current business needs and forecast and plan to meet future recruitment, training and growth needs of local employers
involves close working with Joined Up for Jobs partners in the City to ensure an effective supply chain is in operation to meet labour market demand by visiting employers
capture and document relevant labour market information and possess an in depth knowledge of the local area and its demographics 

7. Employers Views: What do they want? Survey 2016
Advertising & Branding Vacancies: 100%
Training Accommodation: 100%
Meeting Rooms for Interviews, Staff Meetings, etc.: 100%
Talent Bank: 95%
In Work Support: 90%
Sifting Applications: 86%
Pre-employment training, talks, store visits: 76%
Ambassadorial support to Schools:48%

8. Employers Comments: 2016 Survey
“Very impressed, have no problems, work hand in hand, also the team will move quickly to assist with any situation”
“Very happy, fantastic service, well organised”
“Support greatly appreciated with Christmas especially”
“Fantastic service to have on site”
“Really helpful unique service, use of RSC meeting rooms has increased for Scottish manager’s meetings, good service due to location and facilities provided”
“Brilliant service and a great help throughout the year with recruitment”
“Hi Kerry, just want to say thank you for all your help with recruiting my Xmas temps. It's a great service you give and nothing is any problem for you. Also thank you for all your help during my time at Card Factory and helping me personally getting a new job. Thank you, Maureen" 

9. Developments Going Forward
Aim to Increase Demand and Supply Capacity to Support Economic Growth and Reduce Poverty:
Demand
Use the RSC model as an Exemplar Model to Support the Employer Engagement Infrastructure for the City Region Deal:
Duplicate to fit elsewhere to meet growing recruitment demands e.g. Airport/West Edinburgh, City Centre, Fife, Borders etc.
Use as a Pop-Up Recruitment Model to support one-off inward investment or growth opportunities/seasonal recruitment.
Supply
Increase Supply Capacity through targeted employability programmes, increased Labour Market awareness, on-line application support/information for providers/clients
Develop Talent Bank Approach
Develop greater interest amongst School Leavers for Retail/Hospitality/Leisure as a Career Choice
Knowing what can be achieved when partnership pull together with common goals and objectives we aim to use the RSC model as an Exemplar – sum of the parts is greater than the whole
Use leverage from Demand from Employers/Relationship Building to influence and provide opportunities for local citizens. – Craigmillar deprived area.
Also known growth is expected at Fort K – next redevelopment stage – at least 50 jobs – prob more.

10. Numbers: Activity & Successes
Ongoing Recruitment
2013
2017
Total to July 2017
Vacancies notified
812
1439
5375
Employers using RSC 53
166
594
Vacancies filled
380
821
2968
Jobseekers receiving pre-employment training
150
196
1181
Employers receiving in-work development training at RSC 34
400
902

11. Activity & Successes contd.
Christmas Recruitment
2013
2016
Total over Period
Vacancies notified
362
645
2056
Employers using the RSC for Christmas recruitment 35 56
170
Vacancies filled
381
503
1907
Number of people retained
130
212
869
Retention rate
34%
42%
45%
Social Media Impact
November 2014
November 2015
July
2017
Visits to the RSC website
1,349,571
4,940,375
Visitors to the RSC website
98,555
388,604
Facebook likes
1165
4075
5307

12. Summary Unique Private/Public/3rd Sector Partnership
Benefits of a mature partnership with shared goals and mutually beneficial outcomes
(‘Sum of the parts is greater than the whole’)
Effective Partnership co-ordination from a Strategic Perspective (CCP)
RSC is an Exemplar of Effective Employer Engagement
RSC Model can be used to build the infrastructure for the City Region Deal Employer Engagement model
Use the Talent bank model
Ensure the Supply Chain is readied to meet the Employment Demands
In-work support completes the journey and ‘seals the deal’.

13. Thanks for listening, any Questions?

14. Contact Details: