1. COMMUNICATION TECHNOLOGY
Graphic Communication

2. Communication:
The process by which information is exchanged through a common system of symbols, speech, signs, machines, and behaviors
interchange of thoughts, opinions, or information by speech, writing, or signs

3. Sender, Message, Receiver, & Feedback
Communication System
In order to Communicate, you need to have an organized or established method to complete the task:
Sender, Message, Receiver, & Feedback
Sender
Message
Feedback
Receiver

4. During the transmitting of a message, two elements will be received:
How do we Communicate?
During the transmitting of a message, two elements will be received:
Content- is the actual words or symbols of the message that is known as language — the spoken and written words combined into phrases that make grammatical and semantic sense.
Context - is the way the message is delivered and is known as paralanguage — it is the nonverbal elements in speech such as the tone of voice, the look in the sender's eyes, body language, hand gestures, and state of emotions (anger, fear, uncertainty, confidence, etc.) that can be detected.

5. Phone Call, Text, or Email
“Communication”
Phone Call, Text, or

6. Newspapers & Magazines
“Communication”
Newspapers & Magazines

7. Parts of a Communication Subsystem
Encoder:
A device that converts a signal into a code
Transmitter:
Receives the code from the encoder & sends it back out
Receiver:
Takes in (Receives) the signal sent by transmitter
Decoder:
Device that changes incoming code into useful information
Destination:
Where & Who the message was suppose to go… Feedback

8. Forms of Communication Systems
Wave Communications:
Forms of communication that have their messages carried by energy sources that move through air, water, outer space, or solids in a wave form.
Telecommunications:
is a general term for a vast array of technologies that send information over distances. Mobile phones, land lines, satellite phones, and voice over the Internet. Radio, TV, and Networks
Graphic Communications:
the act of communicating visually; the exchange of information in a visual form, using printed words, drawings, photographs or a... Books, Newspapers, Messages, Logos, Billboards, Paintings, Graffiti…

9. Modes of Communicating
There are Four ways to communicate.
Person to Person: Drums, Smoke Signals, Printing, Crying, Voice, Paintings, Music, etc
Person to Machine: Person typing on Computer, Joystick to Video Game, Apps on Cell Phones, Computer Programming
Machine to Person: Tea Pot Whistling, Alarm Clock in Morning, Smoke Detectors, Directions from Computer or Cell Phone – GPS
4. Machine to Machine: Sprinkler Systems, Motion Detection Lights, Materials being Mass Produced in Factories by Computers

10. Graphic Communications
Drafting:
Freehand Sketch:
Technical Drawing:
Mechanical Drawing:
Pictorial Drawing:
Isometric Drawing:
Oblique Drawing:
Perspective Drawing:
Scale Drawings:
Cross-section Drawing:
C.A.D.

11. Pictorial Drawings
Freehand Sketching

12. Multi-view Drawings

13. Letterpress printing is a relief printing technique: The printing surface is raised above the rest of the printing plate. 

14. dynamic digital printing
gravure printing
a printing process in which letters and designs are etched or scratched into a metal plate; ink fills these grooves and is then transferred to paper
dynamic digital printing
the use of printing machines that print directly from a computer file instead of a printing plate
xerography
a printing process that transfers negatively charged toner to positively charged paper
serigraphy
a printing process that uses a printing plate made of an open screen of silk, nylon, or metal mesh
lithography
a printing process that is based on the principle that oil and water do not mix

17. The designer creates a message, or a copy.
After the printing, copies of the message become prints.
four-color process printing
combining magenta, cyan, yellow, and black to produce all the other colors used on printed materials
copy
in printing, a graphic message ready for reproduction
print
a printed copy of a graphic message
layout
arrangement of elements on a page to be printed

18. Designing a CD Cover! Purpose: Emphasis: Audience: Type of Delivery:
Resources:
Time Frame:

19. Designing a LOGO! Purpose: Emphasis: Audience: Medium Delivery:
Resources:
Time Frame: