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Seattle SPJ/ONA || 13 February

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Presentation on theme: "Seattle SPJ/ONA || 13 February"— Presentation transcript:

1 Seattle SPJ/ONA || 13 February 2012 @kegill
Twitter For Reporters Seattle SPJ/ONA || 13 February 2012 @kegill

2 https://twitter.com/#!/heidimiller/status/168099346594795520

3 https://twitter.com/#!/pschiendelman/status/168118686501191680

4 https://twitter.com/#!/yelvington/status/168123561574268928

5 https://twitter.com/#!/yelvington/status/168124234885902336

6 https://twitter.com/#!/digiphile/status/168124904728829952

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8 https://twitter.com/#!/moniguzman/status/168166023906861056

9 https://twitter.com/#!/JimMacMillan/status/168134077021560833

10 1. Tweet More Understand the rules of your newsroom Recognize that your personal “brand” may be more important to you (long term) than the brand of your news organization

11 2. Be conversational Talk to people (but remember you are publishing with every statement) Ask questions (in general or directly) “Be yourself”

12 Develop stories Crowdsourcing: ask community for ideas or information
If you ask someone a question in or in person, figure out how to ask the question publicly on Twitter (or FB)

13 Develop relationships
Ask who to follow Follow opinion leaders on your beat Follow public officials on your beat Follow other journalists on your beat Then talk to them. ;-)

14 3. Listen What, exactly does this mean?

15 #hashtags may be more important than individuals

16 Tools To Monitor #hashtags
HootSuite.com (iPhone app) Nearbytweets.com Topsy.com Trendistic.com TweetDeck Twitter Search

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18 HootSuite : GeoLocation
25 km

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20 Topsy : , RSS

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22 Hootsuite Geolocation

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25 Breaking News Storify CoverItLive ScribbleLive
Embed individual tweets or a group of tweets into a story using QuoteURL or Blackbird Pie.

26 Verify! Verify! Verify!

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29 Other Tools Twitter Lists Paper.li Directories: twellow.com
muckrack.com dev.twitter.com/media/newsrooms Twitter -> twe.pe

30 Resources Twitter tips for journalists, Steve Buttry
How should journalists use social media, Nick Kristoff

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