1. Strategic Development Progamme
Making it happen!
Strategic Development Progamme
6 March 2012
Prof. Gianvito Lanzolla, PhD
Cass Business School, London, UK

2. Making it Happen – 1st pitfall
Strategy Formulation
Profound understanding of
the external environment:
Profound understanding of
the internal environment:
ANALYICAL TOOLS
ANALYTICAL TOOLS
Three Key “Theories”:
Segmentation
Resources and Capabilities
FIT
Trends
Other “miraculous” recipes...
Tough decisions
(Intended) Strategy
Value creation
Value
capturing
Strategy Execution
Resource allocation

3. Making it Happen – 2nd pitfall
Failing to achieve Alignment! 3

4. (1) Culture kills execution!

5. “No company, small or large, can win over the long run without energized employees who believe in the company mission & goals and understand how to achieve them”
Jack Welch

6. (2) Measures and Feedback system
Strategy
Define
Scorecards
Progress tracking and measurement (Overall)
Align & measure
Functional scorecards
Progress tracking and measurement (Function)
Personalise
Progress tracking and measurement (Individual)
Individual accountabilities & objectives

7. Integrating strategy with planning
Strategy review & formulation
Apr.
May
June
July
Aug.
Sept.
Oct.
Nov.
DT Milestones
TMUK Strategy Workshop
DTAG Review „DT Core Markets“
DT SBA Strategy Workshop
TMUK Business Review
Budgeting
TMUK iPF – Financial Timeline
TMUK iPF Guidance *
TMUK FC6+6
TMUK iPF 2008
Impairment
Budget 2009
TMUK Functional Planning**
Operational plans
Big X 2009
VBU Priorities 2009
7.4: Preliminary working session CE1 Strategy, TMUK Strategy & Finance
20.5:Presentation for DT Board, covering market size & evolution across key mobile markets: D, US, UK (no operator assessment)
9.6: Presentation for DT Board on TMO, covering strategic issues /opportunities for all NatCo’s (2 hours in total)
30.6: TMUK Strategy ‘Workshop’ incorporated within Business Review with HA, qualitative not quantitative focus
Functional Plan 2009
Operational Plan 2009
Common PMT***
1st Review of Roadmap
Final Roadmap 1
Project roadmap & IS plans

8. Strategic Development Progamme
Making it happen!
Strategic Development Progamme
6 March 2012
Prof. Gianvito Lanzolla, PhD
Cass Business School, London, UK

9. Time to celebrate!