1. 2015 Legal Symposium. Who is a Retailer and How Do We License Them
John R. Lundquist Assistant Attorney General Iowa Department of Justice Office: (515)

2. 2015 Legal Symposium. Who is a Retailer and How Do We License Them
Who is a Retailer? “A business or person that sells goods to the consumer, as opposed to a wholesaler or supplier, who normally sell their goods to another business.” BusinessDictionary.com

3. 2015 Legal Symposium. Who is a Retailer and How Do We License Them
Who is a Retailer? “Retailer” means any person who shall sell, barter, exchange, offer for sale, or have in possession with intent to sell any alcoholic liquor, wine, or beer for consumption either on or off the premises where sold. Iowa Code § 123.3(40)

4. What is a Sale? Iowa Code § 123.3(41)
2015 Legal Symposium Who is a Retailer and How Do We License Them? ____________________________________________________________________________________________________________________________________________________________________________________________________________________
What is a Sale?
The prohibited “sale” of alcoholic liquor, wine, or beer under this chapter includes soliciting for sales, taking orders for sales, keeping or exposing for sale, delivery or other trafficking for a valuable consideration promised or obtained, and procuring or allowing procurement for any other person.
Iowa Code § 123.3(41)

5. *All Proceeds to Charity*
2015 Legal Symposium Who is a Retailer and How Do We License Them? ____________________________________________________________________________________________________________________________________________________________________________________________________________________
Sale?
Free Wine Tasting!
$25 Admission Fee
*All Proceeds to Charity*

6. Free Wine Tasting! Sale? Goodwill Offering Accepted
2015 Legal Symposium Who is a Retailer and How Do We License Them? ____________________________________________________________________________________________________________________________________________________________________________________________________________________
Sale?
Free Wine Tasting!
Goodwill Offering Accepted
*All Proceeds to Charity*

7. Free Wine Tasting! Sale? For All Salon Clients
2015 Legal Symposium Who is a Retailer and How Do We License Them? ____________________________________________________________________________________________________________________________________________________________________________________________________________________
Sale?
Free Wine Tasting!
For All Salon Clients

8. Free Wine Tasting! Sale? For All Salon Visitors
2015 Legal Symposium Who is a Retailer and How Do We License Them? ____________________________________________________________________________________________________________________________________________________________________________________________________________________
Sale?
Free Wine Tasting!
For All Salon Visitors

9. *With Purchase of Commemorative Glass
2015 Legal Symposium Who is a Retailer and How Do We License Them? ____________________________________________________________________________________________________________________________________________________________________________________________________________________
Sale?
Free Wine Tasting!
*With Purchase of Commemorative Glass
Only $25

10. Taste & Match Wines / Beer
2015 Legal Symposium Who is a Retailer and How Do We License Them? ____________________________________________________________________________________________________________________________________________________________________________________________________________________
Sale?
Cooking Class Tonight!
Taste & Match Wines / Beer
Tuition $25

11. Charity Auction! Sale? Its For the Kids
2015 Legal Symposium Who is a Retailer and How Do We License Them? ____________________________________________________________________________________________________________________________________________________________________________________________________________________
Sale?
Charity Auction!
Its For the Kids

12. Taste the Latest Trends
2015 Legal Symposium Who is a Retailer and How Do We License Them? ____________________________________________________________________________________________________________________________________________________________________________________________________________________
Sale?
CRAFT BEER SHOW!
Taste the Latest Trends
$25 Admission Fee

13. Transfers of Existing Licenses New Licenses / Privileges
2015 Legal Symposium Who is a Retailer and How Do We License Them? ____________________________________________________________________________________________________________________________________________________________________________________________________________________
How Do We License Them?
Temporary Permits
Short Term Licenses
Transfers of Existing Licenses
New Licenses / Privileges
Charitable Auction License
Special Event License
Remote Location Sales

14. 2015 Legal Symposium. Who is a Retailer and How Do We License Them
John R. Lundquist Assistant Attorney General Iowa Department of Justice Office: (515)