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STATE OF THE region
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New Zealand Bridge Community
7 regions 107 clubs (average club = 130) 14,007 bridge players
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Waikato Bays Bridge Community
2nd largest region 22 clubs (average club = 102) 2247 bridge players
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Waikato Bays has grown by 4% since 2013
growth 2014 growth 2015 growth 2016 cumulative growth Auckland Northland 1% -1% Waikato Bays 4% Central District -7% 0% -6% Wellington -3% 2% TOTS -2% Canterbury -4% Otago Southland NZ Representing over 100 members
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Grade proportions WB Open 13% NZ average 13% WB intermediate 30%
WB Junior 57% NZ average 54%
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Just 7% of bridge players ranked above local master
Ranks split
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Some clubs are quite skewed versus the norm
Rotorua 22% open and 38% junior junior intermediate open Cambridge 62% 30% 8% Hamilton 61% 21% 18% Huntly 55% 39% 6% Katikati 51% 45% 4% Kawerau 40% 53% 7% Matamata 52% 33% 15% Morrinsville 27% 13% Mt Maunganui 59% 31% 10% Omokoroa 48% Putaruru 57% 43% 0% Rotorua 38% 22% Taupo 76% 20% Tauranga 16% Te Aroha 83% 14% 3% Te Awamutu 68% Te Puke 12% Thames 11% Tokoroa 58% Waihi 2% Waikato 50% 35% Waitomo 69% 25% Whakatane 63% 17% 19% Grand Total Some clubs are quite skewed versus the norm Te Aroha 83% juniors Taupo 76% juniors Is this representative of their maturity? Larger % junior = social clubs growing More intermediates = stable More open % = strong and fully matured? Kawerau Int 53% Putaruru 0% open but 43% int
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Relationship between % juniors vs growth
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Relationship between % open players and growth
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Relationship between Intermediate % versus growth
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Where has our 5% (since 2014) growth come from?
Nov 2014 Aug 2016 growth Cambridge 150 175 14% Hamilton 232 251 8% Huntly 29 33 12% Katikati 48 51 6% Kawerau 19 15 -27% Matamata 101 97 -4% Morrinsville 58 64 9% Mt Maunganui 173 1% Omokoroa 44 31 -42% Putaruru 32 35 Rotorua 164 143 -15% Taupo 184 206 11% Tauranga 349 366 5% Te Aroha 26 36 28% Te Awamutu 96 91 -5% Te Puke 79 69 -14% Thames 59 65 Tokoroa 22 24 Waihi 46 30% Waikato 123 129 Waitomo 0% Whakatane 75 109 31% Grand Total 2131 2247 Where has our 5% (since 2014) growth come from? Whakatane34 Cambridge 25 Taupo 22 Hamilton 19 Tauranga 16 Whakatane 31% Waihi 30% Te Aroha 28%
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Our big clubs (incl associate members)
50% of the Wbays members play in 5 clubs… Our big clubs (incl associate members) Tauranga 419 Hamilton 284 Mt Maunganui 239 Taupo 213 Cambridge 190 10% of members are associate members – higher at city clubs AND some small clubs
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Affiliate or second club members
Cambridge 8% Hamilton 12% Huntly Katikati 20% Kawerau 6% Matamata 2% Morrinsville 7% Mt Maunganui 27% Omokoroa 16% Putaruru 3% Rotorua 5% Taupo Tauranga 13% Te Aroha 18% Te Awamutu 11% Te Puke Thames Tokoroa 29% Waihi 21% Waikato 4% Waitomo 0% Whakatane Grand Total Affiliate or second club members Mt Maunganui 27% Tokoroa 29% Waihi & Katikati 21% Te Aroha 18%
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Summary Waikato Bays – generally membership at clubs lower than NZ average by 30% Waikato Bays strongest growing region in the country Larger proportion of junior players …but that could be a byproduct of growth? However, strong clubs not necessarily stagnating Important to keep the large clubs active and growing Affiliate membership an important dimension for city clubs … but also for smaller clubs rejuvenating and holiday hotspots
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Discussion
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