1. GDS Knowledge engineering
600,000 Travel Agents use the GDS to find and book hotels & flights Used by IATA approved Travel Agents world wide
40,000 Internet Distribution Systems (IDS) may use GDS *
Expedia, TraveloCity etc
* IDS “May” pull content from GDS giving a single point of control for multiple channels This very powerful feature is however being depreciated as IDS opt for direct contracts with hotels
Global Exposure!!

2. GDS Knowledge engineering
Started By American Airlines to let travel agents book flights (1964*)
Worlds airlines joined. All system networked together
Expanded to include hotels (1988 chains via Thisco switch)
Travel agents search for hotels using a secure computer terminal connected to
one of the 4 GDS channels - Amadeus – Galileo – Sabre – Worldspan
Each GDS displays your hotels
current rates and availability
300 million reservation per month
The reservation is sent to the hotel. It is immediately available to the travel agent via the GDS
and to the hotel via the GDS agent CRS (Generares and partner system (arcRes)
1964* SABRE: Semi-Automated Business Resrch Environment. The larges non government database in the world

3. Knowledge engineering
GDS information is also available to display and book on 1,000’s of travel sites like Travelocity

4. GDS NEWORK Knowledge engineering 600,000 Travel Agents use the GDS
to find and book hotels & flights
40,000 Internet Distribution Systems (IDS) may use GDS *
GDS-CRS Rep Eg: Reserv, Unirez, Utell (Pegasus)
Synix.. etc… and Genares
Interfaced to your back office
management/accounting and front office reservation and web

5. GDS BENEFITS A Global Bookings Channel
Knowledge engineering
GDS BENEFITS
A Global Bookings Channel
Global Marketing – exposing you to the global travel market
Administration – manages rates on multiple channels integrates with backoffice, front office

6. GENARES GDS-CRS Knowledge engineering
Combining over 35 years of experience in the hospitality reservation technology industry, GENARES has developed the first truly integrated third party central reservation system for the twenty-first century
Complete open specification
and interfaces
for 3rd party integration,
using XML format
The youngest and fasting growing GDS integration company
Highly recommended by existing clients .

7. GENARES RECOMENDATIONS
Knowledge engineering
GENARES RECOMENDATIONS
Hi Ian,
GenaRes is one of the best GDS providers I’ve worked with within my 27 year in the industry!
In over two years now, our volume of business percentage has grown through bookings via the GDS.
I have been assigned my own support account manager and we have over the years established such
a great working relationship. She is always here for me and also when I’m out of the office she is the
contact person regarding any issues with loading rates, opening/closing the system etc. Although the
property can control basically everything own their own through the easy GenaRes system; my account
manager has always proven to be our second hand person.
This is what I call a great support team!!
Thanks Ian and I’ll be on my way to Barbados to pick up that Rum Punch!!
Call on me anytime and be well.
Best Regards,
Clayton C.Channing
Reservations/Revenue Manager- flatotel.com .
And many more

8. Genares - full featured CRS
Knowledge engineering
Genares - full featured CRS
Reporting .
Agents Commission Tracking
Integration
RoomMaster, IQ Ware, RSI, AutoClerk, * Opera,* Check Inn, PMS Solutions/Innkeeper,
Expedia Quick Connect, ezyield
& arcRes

9. Integrated with AXSES ArcRes for fast, easy setup & management
Knowledge engineering
Integrated with AXSES ArcRes
for fast, easy setup & management
RoomMaster, IQ Ware, RSI, Check Inn
Expedia Quick Connect AutoClerk*, Opera,* PMS Solutions/Innkeeper*
* In development

10. GDS and arcRes – easy to use & powerful
Knowledge engineering
GDS and arcRes – easy to use & powerful .
Easy navigation on your arcRes home page
Just a click away .

11. arcRes – GDS Setup and Load easy as 123
Knowledge engineering
arcRes – GDS Setup and Load easy as 123 . .

12. arcRes - Register GDS with a Click
Knowledge engineering
arcRes - Register GDS with a Click .
Registering – switch and contract online for easy access and process .
Automatically generate letter and contracts with a click – no paperwork!

13. Load GDS rates and Content using arcRes info
Knowledge engineering
Load GDS rates and Content using arcRes info .
Takes all info in arcRes and formats it for GDS
Allows you to save an edit
for as long as you want
Saves time and improves content .
We don’t know of a GDS that is as easy and as cost effective to setup

14. Generes GDS Marketing – Key Partners
Knowledge engineering
Generes GDS Marketing – Key Partners
40,000 travel Sites (IDS)
May pick up GDS content
Participation in worldwide trade shows
NBTA
HITEC
HEDNA
All (GDS) conferences
WTM (World Travel Mart), attendee only
ITB, attendee only
ResExpo
RFP consortia participation
Private GDS chain level branding programs

15. GDS as Channel Manager * priceline Marketing Constraints
Knowledge engineering
GDS as Channel Manager
40,000 travel Sites (IDS)
May pick up GDS content
IDS pull from GDS (sometimes exclusively *)
Some have Direct (net rates) contacts
Many do both
IDS Net Rates Contract %
Barbados Hotels pay for placement (loss of contract = loss of position)
Being on GDS may not eliminate
need to manage direct contract
(net rates) with companies like Expedia
Genares offer ‘IDS Direct’ like Expedia Quick connect
* priceline
Marketing Constraints

16. AFORDABLE GDS ….. 5% GDS rep fee
Knowledge engineering
AFORDABLE GDS ….. 5% GDS rep fee
GDS Setup $150
- arcRes time saver load $ 50
-Pass through $ 5.75
-GDS Rep %
minimum monthly maintenance fee is $25.00
ODD monthly connection fee is $25.00
Website
arcRes Bookings (i) $ 0
Dynamic rates arcRes $ 75
arcRes channel Management option $ 2.00
Agent Commission (TACS)
per reservation to GDS $ 0.45
per reservation to Perot Systems $ 0.55 .

17. AFORDABLE GDS ….. Just Got Better!!
Knowledge engineering
AFORDABLE GDS ….. Just Got Better!!
Combined with arcRes for
- one of a kind marketing
- full service
easy GDS setup
- savings .

18. arcRes Interactive services Increase bookings by 25%
Knowledge engineering
arcRes Interactive services Increase bookings by 25% .
Reservations Booking engine
BookingsBarbados channel Search engine
Comparison Shopping
Dynamic packages
* Bookable Advertising!
Themes Specials channel Pre-made packages
Groups management
Dynamic rates & accom.
CMS
Affiliate marketing
GDS Global Distribution /

19. Dynamic Bookable Advertising –
Knowledge engineering
Dynamic Bookable Advertising –
rates
quotes .
Full shopping cart cost and compare
**** huge increase in bookability***

20. Dynamic Bookable Advertising –
Knowledge engineering
Dynamic Bookable Advertising –
Cost Compare of all point select.
Quotes, invoice, save, book
quotes .

21. Dynamic Bookable Advertising –
Knowledge engineering
Dynamic Bookable Advertising –
NOT Bookable xx 
Linked to website if advertising
- no rates
- no quotes
- no shopping
- no consistent information .

22. Dynamic Bookable Advertising – everywhere!!
Knowledge engineering
Dynamic Bookable Advertising – everywhere!!
>>>>>> .
Soon. A bookable map for every arcres advertisier.

23. Advertise - Search – Shop – Buy …. Blur >> The Perfect Storm
Knowledge engineering
Advertise - Search – Shop – Buy …. Blur >> The Perfect Storm
“Each element in the search-shop-buy triumvirate is undergoing a period of intense innovation, making each increasingly significant, yet interdependent. In fact, searching, shopping and buying – once distinct terms describing different behaviors – are blurring at a furious pace”. - Philip C. Wolf, President and CEO, PhoCusWright Inc.
AXSES is there. We have already integrated advertising with all phases of the shopping cycle. This gives you complete flexibility in revenue and marketing models; including any mix of transaction, commission and subscription.
Focus direct sales – facilitating distribution .
Interactive advertising works! Travelers stay longer and use all options

24. - twice as affordable arcRes-GDS PACKAGE
Knowledge engineering
arcRes-GDS PACKAGE
- twice as affordable
Pay gds setup/ we credit it and give 50 % off on balance
GDS setup Credit $300
PACKAGE Discount $700
Bookable-ads on Barbados.org
RealHolidays Dynamic Packaging (RH)
BookingsBarbados (BB) ResortSearch, Comparison Shopping
Quotes and Bookings
Own Bookings engine (no commissions)
You can’t be without it .
Interactive advertising works! Travelers stay longer and use all options

25. arcRes GDS PACKAGES - combinations
Knowledge engineering
arcRes GDS PACKAGES - combinations
Search, comparison shopping, quotes, reservations, bookings
Bookable-ads
Search, comparison shopping quotes, reservations, bookings
Dynamic packaging, Bookable-ads
Saves $450 Applies full GDS costs $300 Plus 50% on remainder
Saves $1000 Applies full GDS costs $300 Full RH Cost $500 Plus 50% on remainder
Non hosted - clients pay additional $250 setup and $250 pa – 50% $250

26. Turn on the light Bookable-Ads New Destination Channels
Knowledge engineering
Turn on the light
Bookable-Ads
New Destination Channels
GDS exposure/bookings
Fully automated setup .