1. CONSUMER CONCERNS IN THE DIGITAL AGE, AND THE WAY FORWARD (consumers perspective)

2. ALL THAT IS DIGITAL IS NOT GOLD TIME TO BUILD A DIGITAL WORLD CONSUMERS CAN TRUST

3. The Digital Age has delivered exciting benefits and services to consumers. However, numerous digital age challenges still exist for consumers

4. LETS KNOW THE FOLLOWING
DIGITIZATION:
The conversion of text, pictures, or sound into a digital form that can be processed by a computer.
DIGITAL:
(of signals or data) expressed as series of the digits 0 and 1, typically represented by values of a physical quantity such as voltage or magnetic polarization.
DIGITAL AGE:
the present time, when most information is in a digital form, especially when compared to the time when computers were not used

5. DIGITAL AGE CONSUMER CONCERNS IN NIGERIA

6. DIGITAL AGE CONSUMER CONCERNS IN NIGERIA

7. SURVEY: MEASURING NIGERIA CONSUMERS EXPERIENCE IN THE DIGITAL AGE.
A survey was carried out in twelve states by Save the consumers(NGO).
Respondents were selected from two states from each Geo-political zone that makes up Nigeria. The survey comprised of 1,000 respondents made up of men and women between the ages of 15 and above

13. STATISTICS
Nigeria internet users has increased to 97 million – NCC There is a 28.4% distrust of online services from Nigerian consumers as we speak according to google consumer barometer for Nigeria According to google consumer barometer of Nigeria, over 65% of Nigerian credit card holders have been contacted by fraudsters through the telephone text messages

14. THE WAY FORWARD
A SAFE DIGITAL WORLD IS POSSIBLE FOR THE NIGERIAN CONSUMER.
EVERYONE HAS A ROLE TO PLAY IN ACHIEVING A SAFE DIGITAL WORLD FOR THE NIGERIAN CONSUMER

15. THE WAY FORWARD IS PARTNERSHIP
CONSUMERS
NGO/MEDIA
BUSINESSES
GOVERNMENT

16. GOVERNMENT’S ROLE IN USHERING IN A SAFE DIGITAL NIGERIA FOR CONSUMERS
Imposing sanctions and demanding fines from defaulting organizations
Exposing defaulting organizations to the public through the media
Training and empowering enforcement officers with requisite skills for carrying out their supervisory roles efficiently
Educating consumers(at the point of deceit)
Carrying out public sensitization campaigns against certain issues that will jeopardize consumer safety.
Government policy and enacting a sound laws for consumer safety
Governments increased funding for consumer protection initiatives through its regulatory agency CPC
Consumer protection units should be present in all 774 local government areas.
Enforcing laws
Regulating the activities of organizations(Terms&condition),Sizeable terms
Protecting Nigeria cyber space

17. Consumer education about online services and products Trustmark
  BUSINESS ORGANIZATIONS ROLE IN USHERING IN A SAFE DIGITAL NIGERIA FOR CONSUMERS
Organizations will have to partner with the consumer protection council in ensuring business compliance in line with the consumers wellbeing.
Consumer education about online services and products
Trustmark
Creating smart online channels for generating consumer feed back(LINK)
Building safer online security system to safe guard consumer data
Periodically engaging the services of mystery shopping organizations to evaluate their digital consumer touch points.

18. NGO/MEDIA ROLES IN USHERING IN A SAFE DIGITAL NIGERIA FOR CONSUMERS
Continuously advocating for better ways through which organizations and consumers interface in the digital age.
Research and development of new Ideas for online digital safety.
Intensifying consumer education
Interfacing with law makers and the government to ensure that certain laws for the safety of consumers are passed.

19. CONSUMERS ROLE IN ENSURING A SAFE DIGITAL NIGERIA
Proper Verification of all online products and services before purchase is done
Consumers should ensure they do not give out their personal information to anyone without thoroughly ensuring safety
Credit card should be kept safe and if missing, consumers should instantly communicate to the police as well as get in touch with the bank
Do not communicate with strangers online you do not have accurate data of.
Report perceived cases to regulatory agencies or NGO’s dealing with consumer safety and protection

20. BENEFITS OF A SAFE DIGITAL NIGERIA FOR CONSUMERS
Improves consumer confidence on online services
Business growth and development
Smart online digital services improves The wellbeing of consumers
Safe Digital age Will create more employment for citizens.

21. THANK YOU