1. Balanced Scorecard - Introduction
Kaplan and Norton: Using the Balanced Scorecard as a Strategic Management System.

2. Where are you? Where are you going? How are you going to get there?

3. What goals have been set? How are we performing with respect to goals?
Performance
How is performance defined? Specifically, how do WE define performance?
How is performance measured? Specifically, how do WE measure performance?
What goals have been set?
How are we performing with respect to goals?
There is no standard definition of performance. We can only define it in our context, our resources, our abilities, our threats.

4. Key Insight about Performance
Can’t we just look at the size of a club to measure success?
Can’t we just look at our bank account to measure success?

5. The BSC is Four Key Perspectives
Past/Present Future
Financial
Membership
Internal Processes
Learning and Growth
These four perspectives assess future performance requesting that you do this at your Feb. meeting

6. Balanced Scorecard Perspectives
Financial Viability
Learning & Growth
Membership
Internal Processes
To succeed financially, what is our fundraising and membership strategy supporters?
To achieve our vision, how can we recruit, retain and involve members?
To achieve our vision, how we will sustain our ability to change and improve?
To maintain a healthy club, what processes must we adapt?
Vision
&
Mission
Take a moment and look at the four perspectives, all placed in the context of our vision and strategy. All Balanced. Also note the interactiveness of the perspectives – financial affects internal, affects membership, learning and growth affects membership, affects internal processes. And all of those affect and are affected by Vision and Strategy. Also note that there is a key measure expressed within each structure – Membership – to achieve our vision, how should we appear to our members? etc

7. Balanced Scorecard Perspectives
Internal Processes – Club Leadership
Objectives
Recruit new leaders for Board Positions
Targets
One new Treasurer, One new CS, One new VP
Initiatives
Monthly Mentoring
Training

8. The Scorecard Objectives Targets Membership Initiatives
Increase Membership
in 2017
Targets
Add one new member each month
Initiatives
Open House in Jan
Direct Mail in Feb
Attend a networking event every mo.
Imbedded within each element is a table with four aspects – Objectives, Measures, Targets and Initiatives. Objectives – what do we want to accomplish, Measures – how will we accomplish this, targets – and Initiatives, what are we going to do to achieve the objective and hit the target. This is the Scorecard

9. Balanced Scorecard Perspectives
Financial
Objectives
Cover cost for five people to attend MFRW Spring meeting
Targets
$300
Initiatives
Seek a sponsor, conduct a fundraiser

10. Balanced Scorecard Perspectives
Learning & Growth
Objectives
Active usage of Facebook
Targets
Two posts per week
Initiatives
Facebook training in Jan
Phone support