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Social Responsibility Framework
CHAPTER 1 Social Responsibility Framework
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Chapter Objectives To define the concept of social responsibility
To trace the development of social responsibility To examine the global nature of social responsibility To discuss the benefits of social responsibility To discuss the framework for understanding social responsibility
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What do you believe organizations should be responsible for accomplishing?
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Social Responsibility Defined
The adoption by a business of a strategic focus for fulfilling the economic, legal, ethical and philanthropic responsibilities expected of it by its stakeholders
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Social Responsibility Defined (cont.)
Businesses should look beyond their self-interests and recognize that they belong to a larger group that expects responsible participation. Applies to all types of businesses Adopts a strategic focus Fulfills societal expectations
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Social Responsibility Defined (cont.)
Economic responsibilities Legal responsibilities Ethical responsibilities Philanthropic responsibilities
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Who are the key stakeholders of the organization?
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Social Responsibility Defined (cont.)
Requires a stakeholder orientation Customers Employees Investors Stockholders Suppliers Government Communities
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Stakeholders Those constituents who have a stake in, or claim on, some aspect of a company’s products, operations, markets, industry, and outcomes
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Lessons Learned from Economic Crises
Transparency A long-term perspective Liquidity Limited use of derivatives Absence of rating triggers Minimal counter-party exposure Diversification
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Global Nature of Social Responsibility
Who determines social responsibility on a global scale? Host country Home country Outside organizations
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Benefits of Social Responsibility
Greater trust with stakeholders Greater customer satisfaction Stronger employee commitment Stronger investor loyalty Greater profitability Countries with greater trust-based institutions foster a productivity-enhancing environment.
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Social Responsibility Builds Trust
Trust is the glue that holds organizational relationships together. Stephen Covey contends that low trust results in organizational decay and relationship deterioration.
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Social Responsibility Strengthens Employee Commitment
The greater a company’s dedication to employees, the greater the likelihood that employees will take care of the organization.
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What happens when employee loyalty is breached?
Quality is compromised. Service is compromised. Efficiency decreases.
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Strengthening Employee Commitment
Employee stock ownership plans (ESOPs) Employee-centered programs
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Social Responsibility Contributes to Investor Loyalty
Investor relationships require dependability, trust, and commitment. Shareholders are concerned about ethics, social responsibility, and corporate reputation. Half of investors sell their stock within one year.
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Social Responsibility Enhances Economic Performance
Economic well-being is promoted by: Trust and a sense of community Rigor in the legal and ethical systems Consistent exercise of authority within society Social institutions that foster access, productivity and economic growth Positive attitudes about work, innovation, savings, and profits
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Framework for Studying Social Responsibility
Chapter 2 Strategic Management of Stakeholder Relationships Chapter 3 Corporate Governance Chapter 4 Legal, Regulatory, and Political Issues Chapter 5 Business Ethics and Ethical Decision Making
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Framework for Studying Social Responsibility (cont.)
Chapter 6 Strategic Approaches to Improving Ethical Behavior Chapter 7 Employee Relations Chapter 8 Consumer Relations Chapter 9 Community Relations and Strategic Philanthropy
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Framework for Studying Social Responsibility (cont.)
Chapter 10 Technology Issues Chapter 11 Sustainability Issues Chapter 12 Social Responsibility in a Global Environment
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