1. Telling the Colorado 4-H Story: The Anatomy of a Source Story
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Joanne Littlefield, Ph.D.
Director, Outreach & Engagement

2. “On SOURCE you’ll find CSU news, announcements and information about the people, places and events that make Colorado State an exciting, vibrant place to work and learn.”
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3. SOURCE is a product the CSU Division of External Relations.
Recently, Extension has been given a SOURCE section to populate with the stories that make Extension and 4-H an exciting, vibrant place to work,learn and grow.
source.colostate.edu/site/CSU-Extension/

4. The stories of how 4-H impacts lives and communities are an important component of the Extension story.
The images of the activities and experiences, that you capture in your local area, are an important contribution to telling that story.

5. What we’ll cover today:
Who, what, when, where, why, and how of sending stories, to be included in SOURCE, and the other distribution channels we use to maximize SOURCE content.
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6. What we’ll cover today: Telling the story visually
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7. As easy as:
Who
What
When
Where
Why
How

8. Next level
250 + words describing:
Person, group, club
Place
Program
Impact

10. http://source. colostate

11. Next steps
Pull quotes
Edit for CSU/Source style
Send you a draft to approve
Distribute far and wide
Include in Extension annual report/foundation annual report

12. Photos please!
Highest resolution possible
Avoid distracting backgrounds
Activities, smiling faces
Tell the 4-H story through the visuals.
(4-H/CSU apparel a plus!)

13. How to take good pictures
Tips from CSUSocial/John Eisele, CSU photographer
Social.colostate.edu

14. What’s the best camera? Often, it’s the one you have with you…
Social Media doesn’t require high resolution, so the phone can be just fine.

15. Photo tips

16. Respond to the light

17. Rule of Thirds

18. Change up the point of view

19. Get Low

20. Try a high angle

21. Get close

22. Look for details that help tell the story

24. Have subjects interact with the camera

25. Watch for opportunities

26. Watch the Horizon—don’t put it in the middle

28. Heavy vignettes need a more centered subject

29. Frame your subject

30. Have people relate to each other

31. Use Props

32. Shoot more than one photo

33. Final pick

34. Final tips:
Send me your rough story ideas, photos, stories, tips, etc. (no pre-event publicity
Volunteers: send your story ideas and/or stories, and photos to your county 4-H agent, who will forward them to me.

35.
(970) (office)
(970) (cell)