1. What has the advertiser done to try and get you to join Facebook?

2. What is Propaganda?

3. Propaganda in World War One

4. What is Propaganda?
Propaganda is a specific type of message presentation aimed at serving an agenda. At its root, the denotation of propaganda is 'to propagate (actively spread) a philosophy or point of view'.
The most common use of the term (historically) is in political contexts; in particular to refer to certain efforts sponsored by governments or political groups. (Wikipedia)

5. Why do we use Propaganda?
Each of the nations which participated in World War One from used propaganda posters.
They used posters to:
justify their involvement to their own populace
As a means of recruiting men
A way to raise money and resources to sustain the military campaign.
To urge conservation

6. Why Posters? Television had not yet been invented
Not everyone owned or had access to a radio
Posters were the most effective means of getting a message across

7. Positive and Negative
Negative – Get people to act based on fear or anger
Positive – Get people act by using encouraging, motivating, spirited (patriotic) messages

8. Propaganda uses Seven Tricks to get their message across
Seven Tricks (link)
Activity: In small groups, examine the following posters and identify the ‘tricks’ used in the posters. Each group will present their conclusions to the class.

9. Bandwagon
Persuading people to do something by letting them know others are doing it.

10. Testimonial
Using the words of a famous person to persuade you.

11. Transfer
Using something or someone we respect or revere to stir emotions.

12. Plain Folk
Convince the audience that the spokesperson is from humble origins, someone they can trust and who has their interests at heart.

13. Name Calling
Calling the other side names like evil, bloodthirsty, killers, butchers, etc. to create an unfavorable opinion or hatred

14. Glittering Generalities
Using nice words to describe about your side like hero, brave, honorable, freedom, justice, etc.

15. Stacking the Deck
Makes the best case possible for one’s side and the worst for the opposing viewpoint
Uses only facts that support one side of the argument

16. Let’s analyze this poster.

17. Poster 1

18. Poster 2

19. Poster 3

20. Poster 4

21. Poster 5

22. Poster 7

23. Poster 8

24. Poster 9

25. Poster 10

26. Poster 11

27. Poster 12

28. Poster 13

29. Poster 13

30. Poster 14

31. Poster 15

32. Resources
World War I Posters- Canada
As well as other sources.