1. Freshman English Week 12:多元文化意識(多元文化)
Picture Books for Multiculturalism: An Immigrant Mother’s Tale
分組討論: 臺灣文化手冊計畫書
[授課教師]

2. Objectives Explore immigrants’ or foreigners’ experience in Taiwan
Investigate reading culture in Taiwan
Discuss education systems around the world

3. Reading

4. Pair work What are her language barriers when she just arrived Taiwan?
What are the challenges of immigrants?

5. Book Publishers Face the Future
Major Taiwanese publishing houses are revising their business models to address changing reading habits and market trends.
Taiwan domestic book publishing industry has suffered declining sales and profits.

6. How many books that Taiwanese read a year on average?
Question
How many books that Taiwanese read a year on average?

7. Best Bookstore
TIME Magazine -- Asia Edition: Best of Asia 2004】the Best Bookstore is Eslite / Taipei,Taiwan.

8. Reading culture in coffee shops
The Taiwanese self is a collective 集體主義的 and social self. While reading is an individual activity, coffee shops may provide this social environment for some people.

9. Indie Hipster

10. How many books that Taiwanese read a year on average?
Question
How many books that Taiwanese read a year on average?
Go to  use the code 

12. Taiwanese read only two books per year
A newly released survey conducted by the Ministry of Culture 文化部 in Taiwan reports that the Taiwanese read only two books a year on average.
Results from the studies on developing strategy of the publishing industry in Taiwan 臺灣出版產業發展策略 2013

13. Taiwanese read only two books per year
On average, Taiwanese read two books per year, compared with:
France: 10 books
Japan: 8.4 books
South Korea: 10.8 books
Singapore: 9.2 books
Israel: 10 ~15 books
Russia: 15 books
* per person per year

14. Popular books
If the statistics from the Ministry of Culture are true, then what two books have captured the attention of the Taiwanese public?

15. Popular books
According to the bestsellers of Taiwan’s popular online bookstores, books on health and beauty often sell the best.

16. Popular books
Books for English test are also on the best-seller list.

17. Popular books
Other books on the bestsellers list are Western novels (translated literature accounts for over 40% of all book sales and 80% of bestsellers).

18. How to promote reading?
All of this has led some to ask, how can we get the Taiwanese public to read more?

19. How to promote reading?
From primary school onwards, children should not only be encouraged to read, but also told what to read, so that they develop the ability to choose a good book.

20. Question: Taiwanese readers don’t read and how to cope with the problem?
Form a small group and try to share your perspectives about reading culture in TW:
A: Parents
B: Students
C: Teachers
D: Policy makers
E: Book sellers/ publishing industry

21. Final presentation proposal
Topic:
Members & tasks:
Methods:
Booklet content: Pictures/ drawings/ Texts
Oral presentation methods: PPT/ other tools
Purpose:
Introduce good things…
Criticize problems…
Promote special features…
Explore unique phenomenon
other ideas…?

22. Checklist Is your topic interesting? Did you do your best on this?
Why should we pay attention to your presentation?
Did you work with your team?

23. Schedule Week 12: proposal Week 13: progress report
Week 15: in class presentation & booklet
Week 16: revise
Week 17: Final contest
Week 18: wrap up