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Craft Cluster Activities July 2016 – June 2017

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1 Craft Cluster Activities July 2016 – June 2017
National Institute of Fashion Technology, Kolkata Craft Cluster Activities July 2016 – June 2017 The Craft Cluster Initiative at NIFT is designed with the following objectives to sensitize NIFT students to the realities of the craft sector and give insight into regional sensibilities and diversities, resources and environment. Through this initiative, NIFT has been successful in creating a widespread awareness and sensitivity in merging crafts with fashion. The program is envisaged to provide an edge to the students of NIFT by providing systematic, continuous and regular exposure every year to the diversely rich and unique handlooms and handicrafts of India. The students also contribute in the areas of process innovation, production planning, and research based improvisation and quality management.

2 Kantha Cluster: Gopdihi/Mahidapur Location: Birbhum, West Bengal
Barasat Location: North 24 PGS, West Bengal Activities Undertaken: Craft Research & Documentation Craft Demonstration Workshop Craft Awareness Programme Departments Involved : Fashion Design, Knitwear Design, Fashion Communication, Leather Design, Textile Design, Fashion Management Studies

3 Craft Based Product Development
(Fashion Design Department) Document based on diagnostic study and Research for market need identification Product Development along with packaging and marketing plan utilizing Kantha, Batik, Jute Craft, Sholapith etc.

4 Leather Batik & Embossing
Craft: Leather Batik & Embossing Cluster: Bolpur, Shantiniketan, Location: Birbhum, West Bengal Sodpur, Garia, Location: Kolkata Activities Undertaken: Craft Research & Documentation Craft Awareness Programme Departments Involved : Leather Design, Fashion Management Studies

5 Leather Craft: Product Development
(Leather Design Department) Workshop conducted for the crafts Sabai Grass, Kantha, Sitalpati, Patachitra The students along with the artisans have done extensive research & design development and developed diversified products

6 Dokra Craft: Dokra Cluster: Dariyapur Location: Burdwan, West Bengal Activity Undertaken: Craft Research & Documentation Departments Involved : Fashion Design, Knitwear Design, Fashion Communication, Leather Design, Fashion Management Studies

7 Handloom Weaving Craft: Handloom Weaving (Tangail/Jamdani/Baluchari) Cluster: Begampur Location: Hoogly, West Bengal Phulia/Shantipur Location: Nadia, West Bengal Kalna/Samudragarh/Dhatrigram Location: Burdwan, West Bengal Bishnupur Location: Bankura, West Bengal Activity Undertaken: Craft Research & Documentation Craft Awareness Programme Departments Involved : Textile Design, Fashion Design, Knitwear Design, Fashion Communication, Fashion Management Studies

8 Baluchari Craft: Baluchari Cluster: Bishnupur Location: Bankura, West Bengal Activity Undertaken: Documentation, Marketing, strategy and craft branding & promotion Craft Awareness Programme Departments Involved : Fashion Communication

9 Craft Design Project (Textile Design Department) The students along with the artisans have done extensive research & design development and developed diversified products on Handloom & Handicrafts like Kantha, Batik, Applique, Block Prints, Jute Craft, Patachitra etc. Workshop conducted for the crafts Kantha & Batik

10 Sabai Grass, Madurkathi, Cane & Bamboo
Craft: Sabai Grass/MadurKathi/Cane & Bamboo Cluster: Markandachak Location: West Midnapore, West Bengal Activity Undertaken: Craft Based Design Project Craft Based Design Project Prototyping Craft Demonstration Workshop Department Involved : Fashion & Lifestyle Accessories

11 Terracota/Clay Pottery/Ceramics
Craft: Terracota Cluster: Panchmura Location: Bankura, West Bengal Craft: Clay Pottery & Ceramics Cluster: Barasat Location: 24 PGS(North), West Bengal Activity Undertaken: Craft Demonstration Workshop Craft Research & Documentation Department Involved : Fashion & Lifestyle Accessories

12 Patachitra Craft: Patachitra Cluster: Pingla Location: Midnapore, West Bengal Activity Undertaken: Craft Demonstration Workshop Craft Research & Documentation Departments Involved : Fashion Design, Leather Design, Fashion & Lifestyle Accessories

13 Zari Embroidery Craft: Zari Embroidery Cluster: Panchla Location: Howrah, West Bengal Activity Undertaken: Craft Research & Documentation Departments Involved : Fashion Management Studies


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