1. Campaign Management

2. Campaign types Inbound Outbound Predictive IVR Progressive Preview
Campaign Manager will support Inbound and Outbound Type campaigns.
Inbound
Outbound
Predictive
Progressive
Preview
IVR

3. Any relational database
Optimised Database Access
Option 1 – direct access
Campaign Manager will work with any type of relational database
Data is accessed by ODBC connections
Campaign Manager will work with any database schema of customers choice. CM does not have any pre-defined schemas.
Campaign
Any relational database

4. Optimised Database Access
Option 2 – import/ export
Create
campaigns
ODBC
over
MPLS/ VPN
Hosted partners who do not want to connect directly to their customers’ databases can use the List Import feature to import lists from the customer.
Lists should be in .csv format.
There is no pre-defined format. The system will work with any number of columns in the .csv file.
Create
scripts
Take calls
CRM
database CM
database
UPDATE

5. Browser console – Manage from anywhere Campaign
Campaign Manager console is browser based.
Can be accessed from anywhere
Can be white labeled.
Campaign

6. Scheduled start/ stop
Schedule a start and end time of a campaign via Campaign Manager properties.
Can also be controlled from other places in the system.

7. + Dynamic configuration
Campaigns can be configured on the fly with no need to stop and restart the campaign

8. Features for Outbound

9. Multiple lists Campaign
Link to any number of tables/lists with Campaign Manager
Create as many campaigns as necessary using these lists
Campaign

10. Linked campaigns 1 2 Master Campaigns
Link Campaigns feature: create multiple campaigns from multiple lists and link them together. Campaign admin can decide on how records are imported from each list: proportionate, %, etc.
*Advantage* - all agents work on all campaigns/lists at the same time.
Master
Campaigns 2

11. Extensive filtering Campaign Very flexible, dynamic filtering
Option to test the filters before applying for production
Campaign

12. Time zone management

13. Alternate numbers
Work
Home
Mobile

14. Retry management Extensive retry management facilities.
Retry logic also uses history data to determine what time to schedule the next attempt.

15. Right time to retry
System automatically schedules retry based on history for that phone number. E.g. if number results in ‘no answer’ at 2pm, retry at 3pm.

16. Planned callbacks
Including primary/ secondary number options

17. Do Not Call list cleaning
DNC
Supports creation of custom lists of clients/ customers who have asked not to be called again
DNC