1. Group drug purchasing platform in a cheaper way for Africa
Afye Project
Group drug purchasing platform in a cheaper way for Africa

2. Cause of death in Africa Increase of death by stroke
By 2030, Non Communicable Diseases (NCDs) will be rapidly becoming the main cause of death in Africa
NCD will increase rapidly as a cause of death
The increase of stroke will be overwhelmingly high in Africa
Cause of death in Africa
Increase of death by stroke
Source: WHO, SIEMENS Report

3. The primary causes of strokes are
Dyslipidemia
Diabetes
Hypertension
Fatal stroke can prevent if they start treatment early and keep taking medicines!

4. Drug price and burden simulation for typical diabetes patients
However, drug prices are too high if you try to keep taking medicines..
Drug price and burden simulation for typical diabetes patients
The medical burden for patients will be 40% - 50% of their income
Average income *: 110USD/Month
Burden: 1.7 USD/day**　× 30 days = 51USD
The medical burden for patients will be 40% - 50% of their income

5. Patients tend to try cheap drugs that proved to be counterfeit drugs later

6. Example of pharmaceutical companies present in Kenya
Many global pharmaceutical companies have entered the Sub-Saharan Africa market but are struggling with lack of medical data
Example of pharmaceutical companies present in Kenya
Source:　Soft Kenya

7. Our platform enables patients to purchase the drugs cheaply using group mechanism to negotiate for cheaper drug prices
Afya’s platform
Develop app and introduce pharmacies
Prescription data
Pool money to purchase medicine in the group
Provide data
Sell medicine with discount
Deliver
medicines
Patient group
Prescription
information
Pharmacies
Wholesalers/ Pharmaceutical
companies
Purchase
medicines
Font in red: Our source of revenue

8. Pharmaceutical company
The platform will be beneficial for patients, pharmacies, and pharmaceutical companies
Patients
Access to affordable authentic medication
Better quality of life due to more effective treatment
Pharmacy
Higher revenues due to increase in repeat customers
Direct access to customers for promotion
Pharmaceutical company
Higher revenues from larger volume of dosages
Efficient Access to medical data across region

9. We start from Kenya but want to expand our business to other countries in Africa

10. Develop prototype and pilot
After the proof of concept, we create our prototype and start piloting and we will expand the business
Expand customer base
Scale out the business
Proof of concept
Develop prototype and pilot II
III IV I
Visit Kenya
Interview with pharmacy, pharmaceutical companies and patient across the country
Validate business model
Define the requirements of the system and develop with engineer
Re-visit Kenya and find pharmacies to use the system
Find a pharma companies to use the collected data
Expand the feature of the system upon customer’s request
Acquire more pharmacies and pharmaceutical companies with the updated system
Expand the model to other African countries
Activities
Timing
June to August 2017
Sep to March 2018
April 2018 to March 2019
April 2019~

11. Our team – 5 of MBA students who have the good experiences in Africa or emerging market are working on this platform

12. We have a physician, Kenyan lawyer, IT engineer, and healthcare incubator as external supporters
Dr. Daisuke Shiojiri
Dr. Shohei Aoki
Andrew Oduor
Dr. Robert Karanja
Japanese physician who grew up in Kenya
Give advice to Kenyan medical situation
IT engineer who has experience in developing mobile application for African market
Provide advice to how to develop applications
Kenyan lawyer and CEO of a start-up in Kenya
Provide advice on regulation side
CEO of Villgro, a healthcare start-up incubator in Kenya
Provide the expert advice and give connection to the team