1. move, manage, monetize

2. WHO ARE WE?
IPV works at the forefront of the Media and Entertainment industry and our software is used globally by organisations to streamline digital media production processes.

3. WHAT DO WE DO? IPV enables all media content producers
to create great programming at game changing speeds whilst maximising the return on their archived media.

4. OUR CUSTOMERS

6. Challenge IPV Curator 32 Distributed locations throughout the USA
No re-use of assets across the group or content duplicated at each site
No common method of moving assets
Adobe Premiere fast turnaround News environment
IPV Curator
Central asset repository means all stations can see corporate wide assets
No need to move Hi-Res to a centralised repository
All stations can browse and select any relevant assets or sub- clips
Only the sub-clips required are transferred via Signiant
Proxy workflow supports truly distributed architecture

8. Challenge
Turner need to log highlights of every NBA game in real time
Games and player rosters need constant updating and are time sensitive
Editors need to see logs live as they are created for fast turnaround Sports environment.
Editors are scarce and valuable resources
Users need access to historic games and highlights
IPV Curator
Live creation of Proxy and editors and loggers work on live growing files
5000 logs created simultaneously across 10 live games
470 GB Hi-res reduced to 13GB Proxy or 2% of the storage needed
Live markers displayed on Editors timeline, massive improvement in editor efficiency

10. Challenge
Academy is the custodian of a large media archive
Need Access to current and historic relevant content
Had to retrieve files from archive to determine if the footage was appropriate
Needed integration with OpenText DAM system
Editors need rapid turnaround for shows like the Oscars
IPV Curator
Tight integration with OTMM ensures seamless operation with the DAM
IPV Ingest process adds Metadata and creates Proxy and scene changes
Users can now find relevant content quickly even when the Hi Res is offline
Proxy edit in Premiere enable rapid turnaround
Remote conform supports hosted IT service model

12. Challenge
TFO were facing a business transformation moving from traditional broadcast to a New Media “Content Factory”
Wider access required to their assets
50 editors bottlenecked by 3 dedicated edit suites
Overhead of freelance editors
IPV Curator
Assets ingested and made immediately available
Easy to find and repurpose content
Dramatic increase in productivity
1200% increase in web hits.
100 Million in 12 months
Freelance costs down 50%
100% increase in web hits of the TFO website
140% increase in new content
Bringing the edits suites to 50 desktops

14. Challenge
Home Depot had a Harmonic MAS system not being developed to meet MAM needs
Dramatic increase in the need for production of Video content
Increasing demand for In-store Training & point of presence, Corporate Branding, and Web site video
No additional resources available
IPV Curator
All assets ingested to Curator and Proxy created
Assets annotated and logged for future discovery, Hi-Res archived to minimise storage costs
Integration with Premiere and Final Cut Pro so sequences can be created from their desktop or remotely
Remote conform of final content frees editors workstations so increase in productivity
More high quality content delivered with same resources

16. Challenge
NASA produce thousands of hours of Video associated with every launch, cameras capturing action
Need rapid turnaround with content available within 24 hours or less from the launch
Sub-sets of content may be requested for news, web or other interested parties
Metadata needs to be applied to multiple camera feeds
IPV Curator
Live ingest of material, loggers and editors can work on the live growing files
Cliplink used to ensure non-technical users can find relevant content and request only assets they need
Proxies remain on-line so hi-res can be archived keeping SAN available
Multi-cam workflow applies same metadata to multiple assets

18. Challenge
Reality TV show with rapid turnaround requirements
Remote locations with limited facilities, editors in Paris
Filming 24 by 7 but with a relatively small amount of usable content
Live Multicam Metadata needs to be applied to multiple camera feeds
Mixed Technical environment, AVID, EVS, Harmonic
IPV Curator
Live ingest of material, loggers and editors can work on the live growing files
Proxies streaming so content available for review anywhere.
Rough cut edits local with only useful Hi-Res transferred
Multi-cam ingest and workflow applies same metadata to multiple assets
Group clip AAF used in AVID edit suites

19. ADVANCED LOGGING CONSISTENT METADATA

20. INDUSTRY CHALLENGES
Customers cannot find content that they already own quickly and efficiently
The increase in high quality video is causing an explosion in IT infrastructure demands
New consumption models mean that fast turnaround is key for current production and repurposing demands
Effective management of metadata is crucial to the process

21. INDUSTRY CHALLENGES IT Architectures are evolving and changing rapidly
Dedicated broadcast infrastructure to commodity hardware
Balance between on-premises or cloud
The future is cloud Public, Private or Hybrid
Manage the transition whilst making all assets available in all environments
This is a people intensive business so productivity is key
Customers need a wider pool of talent
Need to automate as much as possible
Distributed workforce (from multi-site to working from home)
Effective working on low bandwidth connections

22. INDUSTRY OPPORTUNITIES
Social video generates 1200% more shares than text and images combined
Video on a landing page can increase conversion by 80% or more
4.8% is average conversion rate for websites using video compared to 2.9%
Businesses using video grow company revenue 49% year-over-year than organizations without video

24. WHAT IS CURATOR?
Curator is a configurable network of powerful services designed to manage media workflows

25. Organise, edit and share productions and assets across the enterprise
CURATOR PRODUCTION
Organise, share and collaborate on productions
Quickly search the MAM for contributions and resources
Seamlessly include and combine assets from the MAM or local filing systems
Finish and publish productions across the enterprise

26. CURATOR CLIPLINK Search and access MAM through browser
Customers cannot find content that they already own quickly and efficiently
CURATOR CLIPLINK
Search and access MAM through browser
Filter assets on faceted metadata
No previous understanding of data structure required
Connects to Curators Network of powerful services to initiate fulfilment and production tasks

27. FRAME ACCURATE PROXY WORKFLOW
The increase in high quality video is causing an explosion in IT infrastructure demands
FRAME ACCURATE PROXY WORKFLOW
Partial
File
Restore
Send to
Archive
ARCHIVE
High Resolution
Proxy is frame accurately matched to High Resolution
Reduces on-line storage needs to 2% of High Res content
Works on standard IT networks
Proxy edit applied to same frames on High Res
Enable remote edit/Partial File Restore workflows
Low Resolution

28. FAST TURNAROUND Ingest Edit and publish From archive
New consumption models mean that fast turnaround is key for current production and repurposing demands
FAST TURNAROUND
Ingest
Edit and publish
From archive

29. Effective management of metadata is crucial to process
CONFIGURABLE METADATA
Create user groups and control their access to data
Metadata applied flexible to support multiple asset types
Time sensitive controlled vocabulary ensures consistent metadata
Adaptive schema caters for changing metadata fields
External feeds parsed to ensure consistent metadata is maintained

30. FLEXIBLE SERVICE HOSTING
IT Architectures are evolving and changing rapidly, managing the transition whilst making all assets available in all environments is a challenge.
FLEXIBLE SERVICE HOSTING
Hybrid
Cloud IaaS
Distributed Users
On-premises

31. move, manage, monetize