1. “Re-Discover / Re-Connect / Re-Juvinate”
Tarrytown Third Friday
“Re-Discover / Re-Connect / Re-Juvinate”
This sample presentation was created in a minimal amount of time and makes use of the designs, transitions, and animations in Microsoft PowerPoint. In the presentation, we created an organizational chart, embedded an Excel chart, and changed the design template. When you’ve finished examining the slides, view the slide show to see the animations, transitions, and movies, and hear the sounds.
This first slide uses the Title Slide layout.
To add a slide, on the Formatting Palette under Add Objects, click the Slides tab, and then select a layout. Click a placeholder and type your text. PowerPoint automatically formats the text according to the specifications of the design template.
For each slide in this presentation, we used the slide layout that best represents the type of information we wanted to include on the slide.
Text
On the title slide, we used the text placeholders to type “SAMPLE PRESENTATION” as the title and “PowerPoint Basics” as the subtitle.
To enter text in a text placeholder, click the placeholder and type the text.
The top line of text, “Company Name presents,” is in a text box instead of a text placeholder. When you use text boxes, the text style matches that of the template you’re using, but you’ll need to size and position the text box on the slide yourself. Note that text entered in a text box does not appear in the outline.
To add a text box:
On the Insert menu, click Text Box.
On the slide, drag to create the box.
Type the text.
presenter/ Jenifer Ross
November 12, 2008

2. What is Third Friday?
Tarrytown Third Friday is a monthly arts, culture & commerce event in which participating shops and restaurants stay open late and offer discounts and special theme-related activities for residents and visitors alike.
It is an upbeat, high-energy evening filled with music, crafts, games, art openings, tastings, on-street vendors, and community spirit.
It’s tag line says it all:
Re-Discover - Re-Connect - Re-Juvinate
It’s good for business. It’s good for art. It’s good for tourism. It’s good for the community. And it’s good for the soul!

3. Is Your Town Ready? Ample shops and restaurants
Active chamber, BID or business association
Supportive local government
Diverse mix of cultural and community groups/organizations
Residents that like to contribute, support and get involved with their community
Other supportive cultural, recreational and social draws
This slide uses the Bulleted List slide layout. We created the list by clicking the placeholder, typing the text, and pressing RETURN to create new bullets. The look of the bullets and the text is defined by the design template.
Animations
You can keep your presentation lively by animating the way text or pictures enter, exit, or provide emphasis on a slide. On this slide, we applied animation effects to the bulleted text, which causes the bullet points to appear one at a time according to the effect we selected. For this slide we chose to have the text appear from the right at a fast speed, but you can choose from several options.
To animate text or pictures:
In normal view, select the slide that contains the text or object you want to animate.
On the Slide Show menu, click Custom Animation.
Under Select to animate, click the text or object you want to animate.
Click Add Effect, click the entrance, emphasis, or exit animations you want, and then click OK.
To change the order of animations, under Animation order, click the animation, and then click one of the arrows to move it up or down in the list.
Select options for timing, direction, and speed.
To set additional options, click Effect Options.
To see a preview of the animation, click Play.
At any time, you can preview the animation for a slide by clicking Animation Preview on the Slide Show menu. You can also view the slide show to see your animation in action.

4. The Right Team / Pulling a Committee Together
High-energy, community-oriented person to produce, oversee, and manage the event
Representatives from the Chamber, the Recreation Dept., the Village, and local businesses to serve on a committee that plans, promotes and cares about the event
Involvement from the Arts Council, various community groups, area schools, & seniors groups
Handful of dedicated volunteers
An Angel Investor if possible!
This slide also uses the Bulleted List slide layout. After we typed the text, we changed the text and bullet styles by selecting the line of text and then using the Formatting Palette to change formatting as follows:
Second bullet. Under Font, change the font name and color.
Third bullet. Under Bullets and Numbering, on the Style pop-up menu, click a bullet style.
Fourth bullet. Place the insertion point in front of the text and press the TAB key. You can use SHIFT+TAB to decrease the indent.
Slide Transition
PowerPoint comes with a set of special effects, or slide transitions, that you can use to control the way you advance from one slide to another. It’s easiest to specify slide transitions using the Slide Sorter toolbar that is displayed in slide sorter view. In this presentation, we used variations of the Cube transition to move from slide to slide.
To add slide transitions:
On the View menu, click Slide Sorter.
Select the slides you want to apply the slide transitions to.
In the Slide Transition Effects pop-up menu on the Slide Sorter toolbar, click a slide transition, for example, Cube Left. By default, the transition will occur during the slide show at a fast speed when the mouse is clicked.
To change these defaults or to add sound to the transition, on the Slide Sorter toolbar, click Slide Transition to display the Slide Transition dialog box.
You’ll see the slide transitions in action when you view the show. Click Rehearse Timings to preview the length of time the transition will take.

5. Annual Event Budget INCOME EXPENSES
Merchants: ea = $6,000
Chamber: $100 per Mo = $1,200
Tablers: $150 per Mo.x = $1,050
Village: $550 per Mo.x = $6,600
Grants: Art & Music: = $5,000
TOTAL =19,850
EXPENSES
Advertising:
Enterprise:$180x = $2,160
Hudson Indep. $160x12 = $1,920
Publicity:
Banners: = $1,500
Balloons: = $350
Entertainment: $400x = $5,200
Art Supplies: $100x = $1,200
Event Captain: = $6,600
Miscellaneous: = $1,000
TOTAL =19,930
Note: Our village covered insurance costs and numerous entertainment gigs throughout the year. Also provided Rec. staff to set up tables, chairs, & tents.
Setting up a bank account & becoming a 501C3

6. Attracting Merchants / Attracting Tablers
Let’s Make A Night of it!
It’s not about making a dollar it’s about making a buzz and bringing them back to town
The benefits for the nominal cost
Working together: “All for one” approach
Themes help attract tablers (fees)
Note: Can’t stop people from participating who haven’t paid dues or fees - can only highlight benefits of officially “being on board”.
We changed both the background design and the text color on this slide only--just to get your attention! Here's how we did it.
On the Format menu, click Slide Design, and then click the name of the design you want. Click Apply to the current slide, and then click Apply.
You can also see previews of the designs in the Project Gallery. On the New tab, click the arrow next to Presentations, click Designs, and then click the design name. You’ll find even more designs on the Microsoft website at

7. Logo, Tag Line, Consistent Look

8. Create Monthly Themes Halloween Harvest Pet Theme (Pet Parade)
Holiday (Live ice sculpting)
Mardi Gras
Chocolate
Health & Wellness
Back to School
Earth Day (Town-wide clean up)
Some should repeat, and some should be new each year.
Third Friday is a vehicle for supporting other causes, both local and national: food drives, Katrina, town clean up - a time to teach youngsters lesson about their environment and caring for others.

9. Energy Begets Energy If You Build it, They Will Come

10. Promoting & Marketing Your Event
Monthly printed schedule available at downtown establishments, schools, etc.
Ads in local papers / calendar listings
On all local free online event calendars
Banners, signs, posters & window decals the week before the event
Balloons the night of the event
Word of mouth - Talk it up!
Listed on Chamber, Village & merchant websites
Magnets with web address and monthly dates
AS MUCH PRESS AS POSSIBLE!!
On this slide, we embedded an existing Excel chart. When an object, such as a chart, is copied, information in the destination file (this presentation) doesn't change if you modify the source file (the Excel file). We embedded the chart rather than copying it into the presentation so that we could continue to edit it in Excel.
To embed an Excel chart:
In Excel, copy the chart.
In PowerPoint, on the Formatting Palette, under Add Objects, click the Text Chart slide layout. Then click the chart placeholder.
On the Edit menu, click Paste Special, click Microsoft Excel Chart Object, and then click OK. The chart appears within the confines of the box.
Widen the box for the chart and narrow the box for the text so that the chart can be viewed more easily. To do this, select each box and drag the handles in the desired direction. Hold down SHIFT as you drag to keep from distorting the chart image.
For more information, search for “embedded object” in Help.

11. Cross-Promoting & Add-Ons
A monthly town event is an opportunity for everybody - cross promote and more people learn about the event
Piggy Back - add new and other events to the main event. In our case: Taste of Tarrytown & Holiday Coupon Book
Work together to spread the word and back each other up. Examples: YMCA at Tarrytown, Music Hall, & Sante Fe

12. Wrap Up Handouts: Sample Third Friday Schedule
“Lets Make a Night of it” original flyer
How To Produce A Monthly Event Summary
New York Times Article, 2005
Listing of free online web calendars
Visit the website:
Come to a Third Friday event
Be Creative and draw upon what YOUR town has to offer, what makes it unique, and what will make people not only visit once, but want to return!
Once you’ve completed your presentation, it’s a good idea to preview it before showing it. Use the slide show view to turn your monitor into a projector-like screen to display your presentation.
To preview a presentation:
On the Slide Show menu, click View Show. Or click Slide Show in the bottom-left corner of the window to start the show from the current slide.
2. Click to advance through the presentation one slide at a time. If you created on-mouse-click animations, each click displays the next animation. If you want to end a presentation before you reach the last slide, press ESC.
You have several options for saving your presentation: as a slide show, a PowerPoint Package, a PowerPoint Movie, or a Web page. To see your options, on the File menu, click the Save As command. On the Format pop-up menu, click the file format you want.
You might want to create notes for each slide to help you remember key points during a presentation. On the View menu, click Notes Page. You can also print slide handouts to help those attending the presentation to retain key points for future reference. To indicate what you want to print, on the File menu, click Print. On the Print What pop-up menu, click what you want to print.
If you’re going to give your presentation on a second monitor, use the presenter tools, a new feature in PowerPoint First attach the second monitor and turn video mirroring off. Then, on the Slide Show menu, click View Presenter Tools to give the presentation.
Photo credits are listed in the Office for Mac 2004 Read Me file.