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Hospitality & Tourism Industry Outlook
John A. Williams, Ph.D. Dean The College of Business Administration Director The Hospitality Research Center
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Record Spending for Tourism
$7.05 billion – a 3.5% increase over visitor spending in 2014 62.9% are repeat visitors Visitors with household income of $200,000 or more are now 10.4% of visitors
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Record Spending for Tourism
24.2% of visitors have a household income of $100,000-$149,000 The percentage of visitors with an income of under $25,000 continues to decrease
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Average Booking Window (In Months)
Source: NOCVB Definite Bookings
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Booking Window (In Months)
Source: NOCVB Definite Bookings
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Hotel Room Rate (In dollars/Annual Average)
Source: Smith Travel Research
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Hotel Occupancy Rate (Percent/Annual Average)
Source: Smith Travel Research
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Hotel Room Supply (Annual Average)
Source: Smith Travel Research
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Casino Revenues ($Millions/Monthly Average)
Source: Louisiana State Police
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Change in Jobs New Orleans Metro vs. US (2015 over 2014)
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Leisure and Hospitality Employment (Jobs in Thousands/Annual Average)
Source: US Bureau of Labor Statistics
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Employment (Jobs in Thousands/Annual Average)
Source: US Bureau of Labor Statistics
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Visitation and Spending
*Total spending is not adjusted for inflation. Gambling was added to the analysis in 2012. Source: New Orleans Visitor Profile 2014, HRC
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Hotels In Constr. Final Planning Planning Luxury 1 Upper Upscale 2
6 Upper Midscale 5 8 Midscale 4 Economy Independent TOTAL 7 14 Source: Smith Travel Research
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Rooms In Constr. Final Planning Planning Luxury 350 Upper Upscale 692
Upper Midscale 196 882 168 Midscale 522 737 233 Economy Independent 701 TOTAL 718 1,619 2,144 Source: Smith Travel Research
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Thank you
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