1. Hartford Area Habitat for Humanity
Strategic Plan
Hartford Area Habitat for Humanity will expand its services to help over 300 families through homeownership, A Brush with Kindness and Critical Home Repair.
Hartford Area Habitat for Humanity will develop services, financing, policies and procedures that promote robust community development activities.
Hartford Area Habitat for Humanity will mobilize volunteers and serve as a leading voice in affordable homeownership.
Fund the mission
Grow skills and leadership capabilities
Operate with excellence

2. Executive Summary
Hartford Area Habitat for Humanity is focused on providing opportunities for home ownership to qualifying families. We provide a hand up, not a hand out. We manage land acquisition, construction, financing, and social services to provide our new homeowners with the best possible start in homeownership. To provide financing for these efforts we actively engage contributors on an individual and corporate level. We also seek grants and other financial assistance. We collaborate with other organizations and local governments to leverage strength and support.
In our fiscal years , Hartford Habitat will look to heighten our impact in the community by:
Increasing the number of families we place in homes and the number of homes we build
Expanding our model to include keeping people in existing homes through Critical Home Repair, A Brush with Kindness and rehab activities.
Adopting a neighborhood approach for broader impact
To support this expansion we will look to supplement our current financial model through:
The opening of our first Habitat ReStore
A renewed focus on donor giving and care
A renewed focus on additional funding sources including grants and unrestricted
To best position our organization for success we will focus on improved organizational effectiveness, particularly in the earlier part of the plan. We have high expectations for our Executive Director and the renewed staff and management models she is putting in place. We will also look to shore up our board governance model to best support our Executive Director, the staff, and our ambitious plans for growth.

3. Build Community Impact Hartford Area Habitat for Humanity
Goal: Build Community Impact
Between 2014 – 2018, Hartford Area Habitat for Humanity will expand its services to help over 300 families improve their housing situations.
Strategic Objective
HAHFH Approach
Metrics and Targets
Serve families through sustainable construction
New Construction
Full House Rehabs (multi-family/multi generational builds)
A Brush With Kindness
Critical Repair
10-14 New/Rehab per year
4-6 critical home repairs
12 ABWK/year
ReStore: Reuse, renew, recycle
Open and operate our 1st ReStore-following existing Restore plan
Increase awareness/build brand
Grand Opening-October 18
Meeting financial targets established in the ReStore budget
Number of donation (based on regional capacity statistics) per Habitat International
Leverage homeownership as a catalyst for community transformation.
Focus on neighborhoods as a whole.
Map alternative pathways to homeownership
Analyze previous build neighborhoods for need and develop target.
Develop a referral system to support Habitat homeowners as well as the communities/neighborhoods-we partner with through building.
Complete 2 or more projects in 4+ neighborhoods

4. Build Sector Impact Hartford Area Habitat for Humanity
Goal: Build Sector Impact
Between 2014 – 2018, Hartford Area Habitat for Humanity will develop services, financing, policies and procedures to prepare for a robust community development project.
Strategic Objective
HAHFH Approach
Metrics and Targets
Support market approaches
that increase products, services and financing for affordable homeownership.
Build relationships with local government agencies and resident associations
Demonstrate consistent engagement with relevant local groups across the service area.
Promote policies and systems that advance access to adequate,
affordable homeownership.
Partner with for profit organization to secure additional energy efficient products and services.
Increase % of Green Homes each fiscal year
Identify companies with energy efficient products and secure in-kind donations.
Serve as public advocate of affordable homeownership.

5. Build Societal Impact Hartford Area Habitat for Humanity
Goal: Build Societal Impact
Between 2014 – 2018, Hartford Area Habitat for Humanity will mobilize volunteers and serve as a leading voice in affordable homeownership.
Strategic Objective
HAHFH Approach
Metrics and Targets
Mobilize volunteers as hearts, hands and voices for the cause of adequate, affordable homeownership.
Participate in local, city, government meetings.
Develop relationship with key stake holders
Demonstrate consistent engagement with relevant local groups across the service area.
Educate our volunteers and saints, community partners about housing related topics
Engage/Re-engage volunteers in broader aspects of HFHI
Collaborate with Social Enterprises
Enhance website to create section that provide statistics on house related topics-Impact of homeownership by last quarter 2014
Create Advisory Board by second quarter 2015

6. Build a Sustainable Organization Hartford Area Habitat for Humanity
Goal: Build a Sustainable Organization – Fund the Mission
Between 2014 – 2018, Hartford Area Habitat for Humanity will improve our capacity to mobilize financial resources and steward them faithfully.
Strategic Objective
HAHFH Approach
Metrics and Targets
Individual Giving
Contributor Care
Develop an individual giving database
Develop volunteer programs and solicit donations from volunteers
Develop contributor recognition plan
Assign staff to manage individual donors by 12/1/2014
Database built by 3/31/2015
100% board financial support
Ongoing recognition plan with annual review
Corporate Giving
Develop a corporate giving database
Establish regular touch points with larger donors
Identify and Acquire Grants
Identify Private Grant Sources
Identify Government Grant Sources
Develop and maintain a list of grant sources by 12/31/2014
Increase amount and diversity of funding.

7. Build a Sustainable Organization Hartford Area Habitat for Humanity
Goal: Build a Sustainable Organization- Grow Leadership
Between 2014 – 2018, Hartford Area Habitat for Humanity will improve our capacity to mobilize human resources and use them effectively and efficiently.
Strategic Objective
HAHFH Approach
Metrics and Targets
Develop a staff plan
Identify staff and organizational needs through 2018
Develop and communicate HR policies to staff annually
Develop updated organization chart and identify staff roles & responsibilities by 12/31/2014
Develop and submit a 3 year org plan to the board by 6/30/2015
Develop Board Governance and Development Plans
Update Board Governance Model
Develop Board responsibilities and expectations
Develop Board Membership Model
Recommendation to Board –March 2015
Expectations to Board January 2015
Develop board membership model by 6/2015
Manage Board on-boarding annually

8. Build a Sustainable Organization Hartford Area Habitat for Humanity
Goal: Build a Sustainable Organization – operate with Excellence
Between 2014 – 2018, Hartford Area Habitat for Humanity will build our capacity to operate effectively and efficiently in pursuit of our mission and strategic objectives.
Strategic Objective
HAHFH Approach
Metrics and Targets
Operate with fiscal
Discipline
Provide Board documents that are easy to understand
Provide additional information to board and staff to increase foundational knowledge
Fiscal oversight- Provide fiscal oversight following best practice methods and approaches.
Integrate new governance dashbord which reflects key metrics of our diverse business and ensure adherence to HFHI and other relevant best practices standard.
Research best practices within Habitat using “my Habitat” intranet and other housing developers-board packets
Improve Construction Efficiency and Effectiveness
Manage Land acquisitions in line with neighborhood strategy
Manage construction/build schedule on rolling 24 month basis
Incorporate ABWK into construction plans
Increase access to training for staff and committees
Establish partnerships with other housing developers to support neighborhood builds
Leverage Marketing to
Meet Plan Goals
Raise profile of Hartford Area Habitat for Humanity
Develop ReStore Marketing plan
Identify staff resources for marketing by 12/1/2014
Develop and adopt comprehensive annual marketing plan to include events including the ReStore marketing plan.