1. The Temple Website David Atcheson
Hawaii Betsuin Board Secretary, web volunteer
Pacific Buddhist Academy alumni parent
Formerly: Seattle

2. Website Audiences Buddhism-Curious Partially Connected Current Members
Facilities Seekers

3. Website Audiences
Partially Connected
A Personal Experience…

4. Website Audiences
Partially Connected
What  When  Where  How

5. Website Audiences
Partially Connected

6. Website Audiences
Buddhism-Curious

7. Website Audiences
Current Members
What  When  Where  How

8. Website Audiences
Facilities Seekers

9. Key Considerations
The website needs to serve people who are not yet part of the temple.
People expect to be able to instantly look up current information online.
Mechanisms are needed to drive visits to the website.
The temple experience needs to complement / live up to what is presented online.
It’s easy to underestimate the effort required to maintain a current and accurate website.

10. Website Usage Data

11. Analytics: Sessions / Day
Hawaii Betsuin web visits

12. New vs. Returning Visitors
Hawaii Betsuin web visits

13. Sessions by Country
Hawaii Betsuin web visits
Recent 6-month period

14. Breakdown by Device
Hawaii Betsuin web visits
Recent 6-month period

15. Top Ten Pages Home page Japanese page Calendar Contact Us
Photo & Video Gallery
Betsuin Cookbooks
Newsletter (Goji)
Ministers & Staff
Sunday Services
News & Announcements
Hawaii Betsuin web visits, Recent 6-month period