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Plan to Defeat Initiative 101 in the Fall 2016 Colorado Election

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Presentation on theme: "Plan to Defeat Initiative 101 in the Fall 2016 Colorado Election"— Presentation transcript:

1 Plan to Defeat Initiative 101 in the Fall 2016 Colorado Election
Keep Colorado Working Plan to Defeat Initiative 101 in the Fall 2016 Colorado Election

2 Current Minimum Wage Facts
$8.31/hr Current Colorado Minimum Wage In 2006, minimum wage was placed in the Colorado Constitution Set to increase annually according to inflation – indexed to CPI for Denver/Boulder/Greeley 61% Increase Colorado Minimum Wage has increased since 2006 (2006=$5.15 to 2016=$8.31) Keep Colorado Working

3 Proposed Initiative 101 CONSTITUTIONAL AMENDMENT Only altered via future Constitutional Amendment INCREASE 44% Increases Colorado Minimum Wage by 44% Petitions are being circulated by Colorado Families for a Fair Wage Keep Colorado Working

4 The answer from labor unions was “NO”
NO Compromise =X COMPROMISE The answer from labor unions was “NO” Proponents said their eventual goal is to see minimum wage at $15/hour. Keep Colorado Working

5 Initiative 101 Increases $8.31/hr 2016 $10.20/hr 2018 $12.00/hr 2020
2017 $11.10/hr 2019 Keep Colorado Working

6 Why is defeating Initiative 101 important to YOU?
Keep Colorado Working

7 Impacts of Minimum Wage Increase
HURTS SMALL BUSINESS Small businesses, including family-owned businesses, will be hit the hardest. They will be forced to: Cut jobs Reduce hours Layoff hourly employees React to wage compression SNAPSHOT: Colorado small businesses dominate the state’s economy 97.6% of CO employers 563,917 locations 991,542 employees Keep Colorado Working

8 Impacts of Minimum Wage Increase
REDUCED BUYING POWER Reduced buying power for all Coloradans One size fits all approach for a diverse state—rural communities are hit disproportionally harder Does NOT position Colorado as a competitive state ONE SIZE ≠ FIT ALL ≠ COMPETITIVE Keep Colorado Working

9 Impacts of Minimum Wage Increase
REAL LIFE EXAMPLE “Jill” Small Business Owner in Denver Restaurant for 30 years 85 employees (avg years) $30-35/hr servers and $18-22/hr bussers Initiative 101 will force her to: lay off 15 employees raise prices reduce customer service Keep Colorado Working

10 Studies on Impact Of Minimum Wage Hikes
500,000 JOBS LOST NATIONALLY AT $10.10/hr 90,000 JOBS LOST IN COLORADO Keep Colorado Working

11 Massive Job Loss Initiative 101 would kill 90,000 Colorado jobs by 2022. 90,000 JOBS Keep Colorado Working

12 Massive Job Loss Initiative 101 would kill 90,000 Colorado jobs by 2022. Combined populations of: Breckenridge Burlington Durango Estes Park Glenwood Springs Golden La Junta Superior Trinidad 90,721 Keep Colorado Working

13 in reduced Colorado wages by 2022
Massive Wage Loss $3.9 BILLION in reduced Colorado wages by 2022 Keep Colorado Working

14 Impact on Young Workers
MASSIVE LOSS in entry-level jobs and training opportunities for young workers Keep Colorado Working

15 Defeating Initiative 101 Conducted research
Developing broad-based coalition Building financial support to ensure messages saturate among persuadable voters Keep Colorado Working

16 Research: Overall opinion of measure
Late June 2016 *Asked at beginning of survey* If the general election was held today and you had to make a choice, would you vote yes, in favor of, or no, against this ballot initiative to increase the minimum wage? Keep Colorado Working

17 Research: Top “No” Arguments
Late June 2016 Small businesses will be hardest hit Likely to hurt the very people it is meant to help Will kill 90,000 Colorado jobs by 2022 One-size-fits-all approach is unreasonable and unfair Will eliminate entry-level jobs and reduce valuable training opportunities This measure goes too far

18 Research: Follow-up Opinion
Late June 2016 BEFORE MESSAGING AFTER MESSAGING *Asked after arguments both for and against the measure*

19 Defeating Unreasonable Minimum Wage Hikes
Colorado as National Forerunner 18 out of 20 Minimum Wage Ballot Initiatives have won 70% Passed by nearly 70% in Alaska and Illinois in 2014 None of the successful recent minimum wage ballot measures have been as radical as Colorado’s proposal Colorado can be the first to beat back the unions on minimum wage Keep Colorado Working

20 We Need Your Help! OFFICIALLY OPPOSE CONTRIBUTE SHARE STORIES
Officially oppose Initiative 101 and the proposed minimum wage increase Contribute to Keep Colorado Working as an organization, as an individual company, or franchise Share your stories OFFICIALLY OPPOSE CONTRIBUTE SHARE STORIES Keep Colorado Working

21 Do you really think it will stop here?
Keep Colorado Working

22 We can and must defeat initiative 101


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