1. Effective planning whilst budgeting
Sudip Ghosh
Group Chief Financial Officer
AKI Group
May 18, 2017

2. Modern day budget process Measurement techniques
Impact on business

5. Traditional budgeting model
Vision
Budget
Strategy
Plan
Measure & Control

6. Collaborative budgeting principles
Sales
Finance
Marketing
Admin
Operations
Budget
Human
resources
Supply chain
Customer
Supplier
Warehouse

7. Ideal blue print development model
Vision
Strategy
Plan
Budget
Measure & Control

8. Current role of Finance in budgeting
DATA ARCHITECTURE FOR MI VIEW
Consolidation
Relevant view by profit centre
Working capital
Revenue breakup
Net profit/EBITDA
FACTORS TO CONSIDER
Ease of use for data input
Clear representation of historical data
Seasonal data
Ability to manoeuvre to reflect changes
SOFTWARE PLATFORM
Microsoft Excel
Off-the-shelf accounting packages
ERP software
Own customised software

9. Performance Measurement
Net
Profit
Revenue
Return on Capital Employed
Cash
Cycle
Ratios
Customer Lifetime
Value
Net Promoter Score

10. Product/Service Level
With proper identification & allocation of revenue and costs it is possible to find out ROCE at many levels.
Company Level
Profit Centre Level
ROCE
Product/Service Level
Customer Level

11. Questions?