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Published byMarion Holmes Modified over 6 years ago
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CRAVEONLINE + SXSW CraveOnline Hits The Desert For The SXSW Party In Austin! CraveOnline took things to a whole new level with a double-bill day and night party featuring a dream lineup of bands! No need for wristbands, laminates or special VIP secret handshakes – this party was free to the public.
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Craveonline + marshall headphones
Craveonline SXSW Music Showcase The CraveOnline SXSW Music Showcase had three separate stages featuring Rock and Hip Hop’s top artists. Guests were able to experience a combination of music and art. WHAT WE DID Signage inside venue and throughout 6th Street Attracted top Rock and Hip Hop performers VIP Attendees Drove social media awareness and promotion Promotion and RSVPs Extensive Press coverage Social promotion from performing bands Curated content across CraveOnline and affiliate sites Post event video distribution Product testing lounge for Bands and VIPs
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Craveonline music showcase at sxsw
The Low Volts Turbogeist Kongos The Mowgli’s Black Drawing Chalks My Goodness Silent Film Herbert Bail Orchestra Talib Kweli Blondfire Alain Johannes Blackout Party Eagles of Death Metal Reignwolf The Rocketboys Cosmic Suckerpunch
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Craveonline at sxsw VIPs & BRANDS IN ATTENDANCE Snoop Dog Mystikal
Andrew Schepps – producer, engineer, artist (Red Hot Chili Peppers, Queens of the Stone Age, Jay-Z, Michael Jackson) Queens of the Stone Age Jeremy Ruzumna (Fitz and The Tantrums) Nick Adler (Roxy Venue) 360 Magazine Billboard Converse Briana (Earmilk) Elle.com Forbes Darren Griffin (Stupid Dope)
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MENTIONS ON OTHER SITES
Social awareness CraveOnline Social Media Call Outs SOCIAL MEDIA PICKUPS FROM OUR ATTENDEES RADIO SHOUT OUTS & MENTIONS ON OTHER SITES
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Video Distribution CraveOnline’s two day music showcase during SXSW, which had over 15 band performances, artist interviews and lifestyle coverage was captured in a series of custom produced videos that we’re featured on a multitude of sites and social platforms. Video placements on Allhiphop.com homepage and 5 other article pages – K monthly uniques Distributed video content to influential music bloggers, +200 editors at countries leading newspapers, and editors in music’s hottest magazines Videos were also promoted across our featured performers various social media platforms EAGLES OF DEATH METAL REIGNWOLF REIGNWOLF SILENT FILM SILENT FILM
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Craveonline SXSW Coverage
Interviews, Photos, Videos and Streams
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Media coverage from over 370 outlets
Performers promoted event to over 650,000 fans across various social media platforms Post event featured articles and images on Undastream.com CraveOnline appeared #1 in Google search for Eagles Of Death Metal, Reignwolf and Talib Kweli Signage at venues and around Austin amongst thousands of festival attendees Postings on Mxdwn.com for pre and post event coverage - received 77 organic stumbles Featured coverage on Reuters.com (10MM monthly uniques) 10 calendar listings in local Austin publications: Do512.com (1MM monthly uniques) delivered +5,500 RSVPs and featured a blog and numerous Facebook/Twitter posts for CraveOnline surpassing 57k “likes” Sent 3 different blasts to over 185K subscribers for CraveOnline event The Allhiphop.com invitations and Sway’s Universe blasts reached over 10K people Marshall Headphones promoted the event on its Twitter, Facebook and Tumbler accounts
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LOREM IPSUM Account Executive 646.461.9060 x2408
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