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Content Marketing with
@R8chel_Marie Rachel Howe
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Content Creation & Promotion
What We’ll cover Content Creation & Promotion Edit Flow Grammerly Yet Another Related Posts Plugin Yoast SEO Buzzsumo Click to Tweet SumoMe
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Creating Content @R8chel_Marie
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Content Creation is Mandatory
As a business today, you need to create content consistently to keep your brand top of mind and establish yourself as an authority in your industry.
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Make content engaging & actionable
Don’t create content for the sake of creating content. Do your research and make sure you have a strategy in place.
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Create Content for each stage of the buying cycle
Make sure to create content for each stage of the buying cycle (not just buy!) and use a variety of ways to promote.
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Place Opt In forms on your website
Plugins like SumoMe and Hellobar allow you to add a variety of opt-ins on your site
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Schedule & collaborate on blog posts
Create content ahead of time and schedule to post with plugins like Edit Flow and Oasis Workflow.
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Schedule & collaborate on blog posts
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grammarly Grammarly allows you to upload a file and check for grammar errors quickly.
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Yet Another Related posts plugin (YARPP)
Showcase similar blog posts under each piece of content with YARPP
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Yoast seo Plugins like Yoast SEO is a great all-in-one tool to help you with writing meta data & content, XML sitemaps, etc.
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By SEO Design Solutions
SEO Ultimate SEO Ultimate is similar to the Yoast SEO plugin. It allows control over meta data, rich snippets, open graph, 404 monitoring, etc. By SEO Design Solutions
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SEO Ultimate Open Graph Integrator
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Content Marketing Tools
@R8chel_Marie
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Buzzsumo Research what your market is talking about, identify what content works best, & find top influencers to share your content.
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Buzzsumo Filter by Content Type Filter by Date
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Use social sharing plugins like SumoMe
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Sumome
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Click to tweet Embed “click to tweet” into links on your content for easy shareability By TodayMade
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Click to tweet
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Twitter: @R8chel_Marie
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