1. Content Marketing with
@R8chel_Marie
Rachel Howe

2. Content Creation & Promotion
What We’ll cover
Content Creation & Promotion
Edit Flow
Grammerly
Yet Another Related Posts Plugin
Yoast SEO
Buzzsumo
Click to Tweet
SumoMe

3. Creating Content
@R8chel_Marie

4. Content Creation is Mandatory
As a business today, you need to create content consistently to keep your brand top of mind and establish yourself as an authority in your industry.

5. Make content engaging & actionable
Don’t create content for the sake of creating content. Do your research and make sure you have a strategy in place.

6. Create Content for each stage of the buying cycle
Make sure to create content for each stage of the buying cycle (not just buy!) and use a variety of ways to promote.

7. Place Opt In forms on your website
Plugins like SumoMe and
Hellobar allow you to add a variety of opt-ins on your site

8. Schedule & collaborate on blog posts
Create content ahead of time and schedule to post with plugins like Edit Flow and Oasis Workflow.

9. Schedule & collaborate on blog posts

10. grammarly
Grammarly allows you to upload a file and check for grammar errors quickly.

11. Yet Another Related posts plugin (YARPP)
Showcase similar blog posts under each piece of content with YARPP

12. Yoast seo
Plugins like Yoast SEO is a great all-in-one tool to help you with writing meta data & content, XML sitemaps, etc.

13. By SEO Design Solutions
SEO Ultimate
SEO Ultimate is similar to the Yoast SEO plugin. It allows control over meta data, rich snippets, open graph, 404 monitoring, etc.
By SEO Design Solutions

14. SEO Ultimate
Open Graph Integrator

15. Content Marketing Tools
@R8chel_Marie

16. Buzzsumo
Research what your market is talking about, identify what content works best, & find top influencers to share your content.

17. Buzzsumo
Filter by Content Type
Filter by Date

18. Use social sharing plugins like SumoMe

19. Sumome

20. Click to tweet
Embed “click to tweet” into links on your content for easy shareability
By TodayMade

21. Click to tweet

22. Twitter: @R8chel_Marie
Thank you!
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