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Published byKristian Wells Modified over 6 years ago
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Name : Maya indah . S 201412072 Faculty : Economics/accounting
Business English Name : Maya indah . S Faculty : Economics/accounting
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MIX DISTRIBUTION DEFINITION The combination of distribution channels to convey a company's products to end users.
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4 marketing mix variables are:
1. PRODUCT 2. PRICE 3. PROMOTION
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Industry distribution channels:
Direct distribution Distribution wholesale
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Distribution strategy
Intensive distribution; exclusive distribution; selective distribution;
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Conclusion A wide range of activities concerning the transfer of finished goods efficiently and end limit production to consumers, as well as some things involves moving raw goods from a supplier to the beginning of the production limit
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