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Pricing & Packaging
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How Do I Price My Product
Inbound Tour Operator Net/Net Rate equivalent to 25-30% off Rack Rate Tour Operator— Net Rate equivalent to 20% off Rack rate Travel Agent— 10% commission paid off of rack rate
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Inbound Tour Operator $ 70 Tour Operator $ 80 Travel Agent $ 90
Top Down US Travel Supplier $100 Inbound Tour Operator $ 70 Tour Operator $ 80 Travel Agent $ 90 Customer $100
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US Travel Supplier ($55) $ 60 Inbound Tour Operator $ 70
Bottom Up US Travel Supplier ($55) $ 60 Inbound Tour Operator $ 70 Tour Operator $ 80 Travel Agent $ 90 Customer $XXX Rack rate based on booking time, etc.
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When Is Pricing Information Needed
Each market will have different timing for when rates are required…. General Guidelines— ITO July or earlier (for the following year) UK July (for the following year) Germany September (for the following year) Italy October (for the following year) Rate periods needed—Soon will start contracting for: April 1, 2018 to March 31, 2019
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What is an Allocation / Free Sell (Sell & Report)
Allocations What is an Allocation / Free Sell (Sell & Report) Small block for set period of dates Cut Off Period / Stop Sell
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Does Work (Added Value) Breakfast Coupons % Off of In-house Meals
Specials Does not work - - ie. Stay Three / Pay Two Does Work (Added Value) Breakfast Coupons % Off of In-house Meals Complimentary Upgrades Family Plan (for activities)
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Contact International Tourism Marketing Mary Motsenbocker, President 6420 South Quebec Street Englewood, CO T: | E: Rocky Mountain Holiday Tours Gary Schulter, General Manager PO Box 2063 Fort Collins, CO 80525 T: | E:
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