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IS WHAT WE DO Updating you
Broker/owners and managers. This presentation is designed to allow you to select those slides most pertinent to your next sales meeting. If you have feedback or questions, please
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Agenda October 2016 Your Perfect Life just launched
New Carriage Trade enhancements -Overview Just announced! The location of the next Royal LePage National Sales Conference -Video Training opportunities - Earn your eAgent designation - Live in-person workshop - October webinars Preferred suppliers Atlas Canada personnel screening program Upcoming events and deadlines Shelter Foundation - Call for Shelter Award nominations
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“Your Perfect Life” just launched
Innovative new tool on Whether your clients are looking for a neighbourhood with young families, an urban lifestyle or a quiet place to retire, "Your Perfect Life" could help them find their sweet spot. A first in Canadian real estate Fun, engaging content to share on your social channels With detailed demographic information about income level, life stage, household structure, employment types and education Ideal for clients who are considering relocating and want to learn more about prospective communities Introducing "Your Perfect Life" An engaging new tool launched on royallepage.ca We are excited to share with you a first in Canadian real estate – an innovative new tool just launched on royallepage.ca! By way of entering a simple postal code, agents are able to match their clients' lifestyle and neighbourhood preferences in a relatable and engaging way. Coined "Your Perfect Life," Royal LePage has developed a new lifestyle and demographic profile generator, powered by Environics Analytics' Prizm5 and DemoStats products. It will help you interact with your clients, providing lifestyle profiles of people who live in different communities across Canada. The idea is to help yourclients discover more about where they live or those communities they may wish to consider or may not have thought about. "Your Perfect Life" helps you stay in touch with clients Whether your clients are looking for a neighbourhood with young families, an urban lifestyle or a quiet place to retire, "Your Perfect Life" will help them find their sweet spot. Share this tool with your clients to help them discover the communities that fit their current or desired lifestyle; Interesting and relatable info is revealed with detailed demographic information about income level, lifestage, household structure, employment types and education; Visitors can quickly size up current listings in areas of interest through an interactive Google map; Ideal for clients who are considering relocating and want to learn more about prospective communities; How to leverage "Your Perfect Life" Include lifestyle and demographic information within your listing presentations and materials; Inform clients of interesting neighbourhoods they could consider or may not have thought about, based on their current - or desired - lifestyle; Reach out to your network of clients and prospects to suggest they try the tool – we think this is a great social sharing opportunity! A social media feature has been added to the featured so that users can share their results with friends. Stay tuned! "Your Perfect Life" is live today As of today, you can try the feature out for yourself with a visit to the homepage of royallepage.ca. The timing for this soft launch coincides with the opening of the National Sales Conference in Las Vegas, where the tool was introduced today to attendees. Check out the "Your Perfect Life" now. I hope you are as excited about "Your Perfect Life" as we are! If you have feedback you'd like to share, please Customer Care Visit the home page at royallepage.ca to check out Your Perfect Life. Read the press release.
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“Your Perfect Life” just launched
VIDEO: Everything you need to know By way of entering a simple postal code, agents are able to match their clients' lifestyle and neighbourhood preferences in a relatable and engaging way. Watch this video to see “Your Perfect Life” in action. Visit and try “Your Perfect Life” for yourself
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Earn your eAgent designation
Take your digital marketing to the next level Boost your online presence with the newly revamped eAgent designation. With six interactive modules, gain a solid understanding of the key components to create an effective digital marketing strategy and earn this designation. This program is designed to complement the Social Marketer Designation. Learn the key components of your online business presence; Understand search engine optimization; Advance your efforts with Google Adwords; Measure return on your investment through analytics. The designation is exclusively available to our Royal LePage Realtors. Get started today: Visit rlpNetwork > Training > eAgent designation.
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Live workshop and upcoming webinars
Boost your skills and differentiate yourself Attend this season's live in-person workshop “SOCIAL MEDIA MASTERY - Nurturing your next transaction," at a location near you. In addition, choose from a range of online training programs. These free webinars contain content that is exclusive to Royal LePage and are hosted by the Learning Services team. Live in-person workshop: Social Media Mastery – Nurturing your next transaction Webinars: Welcome Webinar, Oct. 12, 2 p.m. ET YouTube Advanced, Oct. 13, 2 p.m. ET Getting Started with the Marketing Centre, Oct. 26, 2 p.m. ET rlpNetwork.com > Training > Webinar training > Upcoming Webinars or register for the fall workshop at royallepage.ca/training
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Call for nominations now open
Who are our candidates deserving of a Shelter Award? Recipients of the Shelter Awards are those who have made an outstanding or extraordinary contribution of time and effort to their local shelter or to the Royal LePage Shelter Foundation in the current year. Winners will be announced at the provincial Royal LePage Awards Events in early 2017 and will also be featured on the Leading Edge blog, in Shelter Foundation communications and on royallepage.ca. Nomination deadline: December 31, 2016 Nomination form. Access this form with address.
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New Carriage Trade enhancements
New automation and price thresholds for qualified properties Price-qualified listings are now automatically published to carriagetradeproperties.ca and royallepage.ca: No action required from you Receive notification confirming publication New price thresholds created: Separate category for condo / townhome. Reduced provincial price thresholds for smaller BC, AB, ON and QC markets. Learn more via rlpNetwork.com > Marketing > Carriage Trade. Your qualified listings are now automatically published. Your luxury listings that price-qualify for Carriage Trade will be automatically posted to carriagetradeproperties.ca as well as royallepage.ca with no further action required from you. You will receive an notification that your property has been published to the website (with the option to remove it). Please note, if you or your brokerage has already 'opted-in' to this feature, there will be no change. Click here and logon to rlpNetwork for details on automated publication. Separate condo / townhome price threshold in metropolitan regions. In greater Vancouver, Calgary, Toronto and Montreal, where condo and townhome properties represent a significant portion of the resale market, many of your peers requested a price-qualification that was more representative of luxury in this segment. A separate category has been created to facilitate price-qualification based on the local condo / townhome average price, versus the average price across all property types. Click here and logon to rlpNetwork for details on price qualification criteria. New provincial price threshold for BC, AB, ON, QC. To support the automatic publication of price-qualified properties outside of larger urban centres, Carriage Tradeemploys a provincial price threshold. The price thresholds for BC, AB, ON and QC have been adjusted to moderate the disproportionate impact of greater Vancouver, Calgary, Toronto and Montreal, allowing for a greater number of appropriate luxury properties to automatically qualify without the need for exception requests. Upon launch of this feature, you may receive notification that existing listing(s) have been published tocarriagetradeproperties.ca. Questions & Resources Please contact Customer Care any questions. For more information on how to leverage Carriage Trade and associated luxury property marketing resources, click here to review this presentation. Questions? Contact Customer Care at or
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It’s Halifax! Mark your calendar!
The next Royal LePage National Sales Conference will be held in Halifax, Nova Scotia, Sept. 24 to 26, 2018! To view this video, click on the image. Watch for details coming to royallepageevents.ca. Questions? Christine Nattrass at
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Royal LePage preferred suppliers
A host of products and services to support your business Royal LePage has negotiated special rates and benefits with a variety of suppliers to help you to access brand-leading products and services. Find them at rlpNetwork> Marketing > Preferred Suppliers.
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No Stranger in Your Home®
Atlas is the first van line in Canada to implement a nationwide, comprehensive background check program Over 4,000 Atlas agent personnel are criminally background checked and cleared for Atlas service The program extends to all personnel in customer homes including: moving consultants, van operators, packers/unpackers, and loading/unloading crews Everyone certified will carry an Atlas Canada photo ID badge with a “BackCheck” verification number Atlas’ goal is to provide our customers with total ‘peace of mind’ Visit Atlas Canada > Personnel Screening
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Upcoming dates and deadlines
Event Dates In-person Workshop coming to your region Social Media Mastery – Nurturing Your Next Translation Live sessions taking place regionally through to November 2016 Welcome Webinar. An introduction or refresher on the tools and services available to you from Royal LePage. Wednesday, Oct. 2 p.m. ET Webinar – YouTube Advanced Thursday, Oct. 13, 2 p.m. ET Webinar: Getting Started with the Marketing Centre . Learn about the many Marketing Centre features. Wednesday, Oct. 2 p.m. ET Royal LePage Awards events Mark your calendar! To register for all webinars visit rlpNetwork > training
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Contact us For more information on this presentation, please contact: For information on Royal LePage products or services, please contact Customer Care or visit rlpNetwork. Customer Care Centre
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