1. Chapter 4 The Internal Assessment
Strategic Management: Concepts & Cases
13th Edition
Fred David
Copyright © 2011 Pearson Education, Inc.
Publishing as Prentice Hall

2. Copyright © 2011 Pearson Education, Inc. Publishing as Prentice Hall

3. Identify strengths and weaknesses in
Internal Audit
Identify strengths and weaknesses in
Management
Marketing
Finance and accounting
Production and operations
Research and development
Management information systems
Copyright © 2011 Pearson Education, Inc.
Publishing as Prentice Hall

4. Internal strengths/weaknesses External opportunities/threats
Nature of an Internal Audit
Basis for Objectives & Strategies
Internal strengths/weaknesses
External opportunities/threats
Clear statement of mission
Copyright © 2011 Pearson Education, Inc.
Publishing as Prentice Hall

5. Presentasi lengkap silakan email ke dosen pengampu
Copyright © 2011 Pearson Education, Inc.
Publishing as Prentice Hall