1. Kansas City’s On-Demand Pilot Program
RideKC Bridj
Kansas City’s On-Demand Pilot Program
Richard C. Jarrold
KCATA, VP Regional Planning & Development
Kansas City, Missouri

3. Bridj On-Demand Microtransit Pilot
Attract New Customers
Service Areas: Traditional Transit Underperforming
Rapid Start-Up (< 9 months)
KCATA Vehicles & Operators
$1.50 Introductory Fare
App Based Service

4. Bridj On-Demand Microtransit Pilot
One-Year Pilot
Transit / Bridj Partnership
Concept Well Received by Community

5. Using Bridj www.bridj.com
Download Bridj App
Apple Store and Google Play
Bridj Payment
Traditional Credit Card
Pre-paid Cards
$1.50 Introductory One-Way Fare
Book Days or Minutes in Advance

6. RideKC Bridj Easy to Use
Tell Bridj Where and When You Want to Go
Confirm Fare When You Book
Walk to Pick-up Spot, Within 10 Minutes of Start & End
Track Your Bridj in Real Time

7. RideKC Bridj – Considerations
ATA Facility, Operators & Servicing
Marketing Bridj
Ridership / Adjusting Areas
FTA Coordination
Evaluation / Perf. Metrics
Next Steps

8. RideKC Bridj

9. RideKC Bridj – Outreach & Marketing
Picture of Marketing Materials

10. RideKC Bridj – FTA Coordination
Accommodating Persons with Disabilities
Using Bridj App
Fare Changes
EJ Questions
Continuing Conversations

11. RideKC Bridj - Evaluation
Agreement with Univ. of California
Surveys
Impacts on Other Transit Services
Customer Data

12. RideKC Bridj – Next Steps
Continue Outreach & Marketing
Ongoing Service Review & Adjustments w Bridj Team
Evaluate Results & Impacts
Identify Other Locations & Applications
KC Specific Concept Plan

13. RideKC Bridj - On-Demand Mobility Pilot
Kansas City ATA
RideKC Bridj - On-Demand Mobility Pilot
Dick Jarrold
Vice President, Regional Planning & Development
Kansas City Area Transportation Authority