1. ©2016 Trail’s End®. All rights reserved.
Battlefields Council
2016 Popcorn Fundraiser
©2016 Trail’s End®. All rights reserved.

2. Popcorn Précis To summarize: Prizes are simple
Only 11 products this year.  Simple.
Military gifts have increased to $40.00 and $60.00
Spreadsheet – simple to use
New Trails-End System and system support – AWESOME
Need method(s) of payment and payment due date.
Need contact info of “Kernels” in each Area – ACs as a backup

3. 2016 Kick-Off Agenda Planning out your “Ideal Year of Scouting”
Building the Plan
Funding the Scout’s Dreams
Setting and reaching your Goals
Delivering the message to your Scouts and parents
Motivating the Scouts
Incentive Program
Sale details
Products
Incentives
Commission
Steps to a successful Group Kick-off
All “NEW” technology
Updated Popcorn System
Digital App
2016
Kick-Off
Agenda
Review the agenda for the room

4. The Ideal Year of Scouting
Introduce the Ideal Year of Scouting (IYOS)
The Ideal Year of Scouting
©2016 Trail’s End®. All rights reserved.

5. “Ideal Year of Scouting” “Experience Of A Lifetime”
It is our goal to be able to provide a year round quality Scouting program through proper planning, budgeting, and goal setting to insure we are helping provide Scouts an
“Experience Of A Lifetime”

6. “Ideal Year of Scouting”
Why did you get involved in Scouting?
What do Scouts want to do?
Get room to interact. Get them focused on what is important

7. Build The Scout’s Ideal Year It’s Their Program!
Get room to yell out some IYOS activities. Have them give examples of outside the box trips; Disney World, Grand Canyon, hike, Rafting in Colorado, etc.
It’s Their Program!

8. Planning Plan the activities that the SCOUTS want to do!
List all the activities that the Scouts want to participate in for the next 12 months.
Be sure to include summer camp.
Get parental input on some of the activities the group should be participating in.
Be sure to include traditional Scouting and local events.
Work with your key volunteers to insure you are capturing all Scouting activities within the area and/or council
Don’t be afraid to “Think Outside The Box”
Plan the activities that the SCOUTS want to do!
Remind the group that it is the Scouts program. Don’t do the same old, same old. Ask top selling units if they have done this?

9. Determine The Sales Goal
Ask a top seller if they had a goal in 2015? Did they hit it?

10. Goal Setting
Determine the overall fundraising goal for the group based upon all the items that are budgeted
Break the goal down to an individual Scout goal. Scouts should have the opportunity to earn his own way.
Track progress for each Scout so they know how much they’ve earned towards paying their own way.
Groups and Scouts that set goals will typically sell twice as much popcorn as groups and Scouts without goals.
Let everyone know the steps to setting your goal

11. Ideal Year of Scouting
Example of how to calculate your goal. Easier to communicate the goal by scout/container than the big group goal number. Breaking it down to a manageable number.

12. Ideal Year of Scouting
Goal if you want to fund a single activity. All about planning an activity

13. What Is
The Message
To The Scout Parents?

14. Message To Scout Families
No out of pocket expense to enjoy 12 months of Scouting activities.
Do one fundraiser a year and spend more time enjoying Scouting.
Gives Scouts the opportunity to:
-Earn their own way
-Learn life lessons and responsibility
All Scouts get to enjoy your group’s program.
Consumers are more motivated to purchase based upon the cause.
What are we selling?
Reinforce the message we are sending. It is all about program!! Not selling popcorn. Getting donations for scouting an consumers get a gift in return

15. Consumers are 2X more likely to support a cause they believe in.
We Are Selling ADVENTURES!
Consumers are 2X more likely to support a cause they believe in.

16. ©2016 Trail’s End®. All rights reserved.
2016 Product Line Up
©2016 Trail’s End®. All rights reserved.

17. Review the 2016 lineup

18. ©2016 Trail’s End®. All rights reserved.
Commissions

19. Commission Structure Product 2015 Price 2016 Return to Group
Chocolate Lover’s Collectible Tin
$60.00
$70.00
$29.00x
Sweet & Savoury Collectible Tin
45.00
50.00
20.00x
Cheese Lover’s
35.00
40.00
17.50x
White Chocolatey Pretzels
25.00
11.00x
Butter Toffee Caramel Corn
20.00
Caramel Corn with Almonds, Cashews, and Pecans
11.00
Butter Light 18 Pack
8.50x
Unbelievable Butter 18 Pack
White Cheddar
15.00
7.00x
Cheddar Cheese and Jalapeno
7.00
Popping Corn
10.00
8.00x
$30 Canadian Forces Gift
30.00
$50 Canadian Forces Gift
60.00
29.00
Insert your info

20. ©2016 Trail’s End®. All rights reserved.
Trail’s End Support

21. Trail’s End Support Center
Hours of operation are 8 am to 10 pm Eastern Time, Monday - Friday
s can be sent to one of the following addresses: o - Popcorn System questions o - Scholarship Program questions Upon receipt, an automated reply will be generated which will acknowledge that • Trail's End has received the . It will also list answers to the most frequently asked questions, which could expedite responses.
Calls can be made to If a customer service representative is not available, you will be able to hold for the next available representative or leave a voic
A ticket can be established directly in the Trail's End Customer Service system at Once entered, the request will be directed to a Trail's End representative. This portal also has several frequently asked questions which may expedite responses
Insert your info

22. ©2016 Trail’s End®. All rights reserved.
Key Dates
©2016 Trail’s End®. All rights reserved.

23. Key Dates October 21st : October 23rd : October 24th – 28th :
November 1st :
November 14th :
Group deadline for Order Entry
Area deadline to complete Order Entry
Invoices generated / Group make their bank deposits
Oct 27 – Payment to Area Coordinator
Oct 28 – Deposit by Area Coordinator / Deposit Scans to Council
Popcorn campaign ends for Groups / Everything must be entered in the Trail’s End system
Order Deadline (submitted to Trail’s End)
Council Incentive Order totals are due and are sent to Canadian Tire and Trail’s End for fulfillment
*Incentive fulfillment process takes approximately 3 weeks
Insert your info

24. Key Dates November 16th - 18th December 5th – 9th :
Popcorn Warehouse (tbc) Weekend - BFC Fulfillment :
National HQ receives Canadian tire gift cards, sort by Group and mail out to Council delivery location
Councils receive gift cards and Trail’s End Piece Crest order
Recommendation: Group incentive distribution day January 7-8th
Insert your info

25. ©2016 Trail’s End®. All rights reserved.
Motivate Your Scouts
©2016 Trail’s End®. All rights reserved.

26. Incentives
Insert your info

27. Recognition Prizes
Insert info

28. What are the best incentives?
Scouting programs that they were able to plan out
Gift cards; Movie theaters, iTunes, Game Stop, etc.
Fishing poles and gear
Camping equipment
Video games
Pizza party
Ice Cream socials
The Trail’s End Scholarship program
The all “new” Trail’s End piece patch
Emphasis on units spending some money, budget for it, to enhance incentives

29. ©2016 Trail’s End®. All rights reserved.
Three councils did this in 2015 with much success. Trail’s End is doing this as part of their National Program
2016 Piece Patch
©2016 Trail’s End®. All rights reserved.

30. Blast-Off To Success!

31. Galactic Piece Patch
6 piece patch to jump scout sales into hyperspace!
Sell 1 item: Participation Patch
Fill It Up an entire order sheet
Be a member of the Top Seller Club: $650
Sell 1 of each item featured on order form
Make a military sale
Become a top flight top-seller…
Top selling scout in your group or sell $1000
6. Be the Top Seller pin
Patches are ordered with prizes.

32. Kick-off Your Program Year!
©2016 Trail’s End®. All rights reserved.

33. Conduct games, have snacks, offer door prizes, etc.
This is often the first gathering of the new program year for Scouts and parents, so MAKE IT A FUN EVENT!
Conduct games, have snacks, offer door prizes, etc.
Review all the activities planned for the upcoming program year.
Review the costs for every activity and the cost for the year.
Review the sales goal for every Scout and demonstrate how a Scout can earn his own way.
Review the safety tips
Review that doing a kick off is important

34. “New” Popcorn Sales System
©2016 Trail’s End®. All rights reserved.

35. “New” Popcorn Sales System
Go to trails-end.com to log in
If you were a user in 2015, Trail’s End would have sent you an with your new user name
Your username is typically “first name.last name”
Contact your Council Coordinator if you need your user name or if you are a new Group coordinator
Watch the Instructional Video at

36. “New” Popcorn Sales System
Click on “need help?” in order to reset your password.
Once you log in, you can update your profile, username, address, , etc.

37. “New” Popcorn Sales System

38. “New” Popcorn Sales System
Click on "Contacts” to see and add users to your Group.
Set up who should be the primary contact for your Group.
Under “Actions” you can view information edit and delete users

39. “New” Popcorn Sales System
Click on “Scouts” to view the Scouts within your Group.
By clicking on “New Scout”, you can add Scouts to your Group.

40. “New” Popcorn Sales System
Placing Your Order by Scout
Click on “Scout Orders”
Select your campaign “Fall 2016”

41. “New” Popcorn Sales System
Placing Your Order
Click on “New Unit Order”

42. “New” Popcorn Sales System
Placing Your Order
Once again, select Campaign, “Fall 2016”
Choose Delivery that you are placing your order for. This example, it is for Show-n-Sell 2

43. “New” Popcorn Sales System
Placing Your Order by Scout
Click on “Scout Tracking” in order to pull up your list of Scouts
For Show-n-Sell (if applicable), you can put in a dollar value for the amount of popcorn each Scout gets credit for sell.
Take Order Sale should be entered by Scout.

44. “New” Popcorn Sales System
Placing Your Order by Scout
Enter the quantity for each Scout

45. “New” Popcorn Sales System
Placing Your Order by Scout
Quantities of all the Scout orders will roll up to the Group’s Order screen.
Coordinator can adjust the total order, add/subtract product.
Select “save” and “submit” when final.

46. Good Luck with Your Sale
Thank You and
Good Luck with Your Sale
©2016 Trail’s End®. All rights reserved.