1. Quarterly Georgia CEO Survey
Looking to the Future
October 25, 2016

2. Where is Georgia Southern University?
Located 60 miles from Savannah
Total population:
30,721 in Statesboro
72,651 in Bulloch County

3. Off Campus

4. Business Innovation Group (BIG)
What is BIG
Business Innovation Group (BIG)
Bureau of Business Research and Economic Development
Center for Entrepreneurial Learning and Leadership
Coastal Small Business Development Center
Veterans Business Outreach Center
Innovation Incubator
Digital Fabrication Lab

5. Missing that Headline Project
Canceled: Regional Forecast suspended 2011
Canceled: Business Confidence Survey suspended in 2010
Canceled: Holiday Consumer Survey suspended in 2012

6. New Headline Project New Business Confidence Survey
Partnered with Georgia CEO and the College of Business at Georgia Southern University
Began in July of 2016 and is conducted quarterly
Currently completing second survey
Fully Online and ed to Georgia CEO subscribers

7. About Georgia CEO
Started in 2010 in Albany, added Metro Atlanta in 2015
Network of websites and a daily newsletter
Currently over 30,000 members
Focuses on eight cities:
Albany
Athens
Atlanta
Augusta
Columbus
Middle Georgia
Newnan
Savannah
Valdosta

8. Purpose of Study Increase understanding of general business conditions
Looking back over the past quarter
Looking ahead one quarter
Major Questions
Volume of Business
Sales
Hiring
Employment
Financial Health
Profitability
Access of Capital

9. Positive Aspects Picked up by other media
Having an objective view of economic performance
Meeting needs of internal stakeholders
Adding to the brand of BBRED

10. Limitations Methodogical Media Interest Sampling: Atlanta MSA is 17%
Savannah MSA is 22%
Macon Area is 11%

11. Going Forward Refining report and press release
Refining and conferring both Indexes
Refining open ended questions

12. Thank you!! Ben McKay, Research Specialist 912-478-5033