1. ENGAGE THE most influential AUDIENCE, WITH THE WORLD media group

2. ABOUT THE WORLD MEDIA GROUP
OUR AUDIENCE
THE WMG AWARDS

3. Please click the image in full screen to watch video
ABOUT WMG: OUR MISSION
The World Media Group is a strategic alliance of the world’s leading media brands who are committed to promoting award-winning journalism and the role of international media.
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4. 1,029 JOURNALISM & CONTENT AWARDS
DELIVERING QUALITY EDITORIAL CONTENT
Across all member publications, we have received….
OVER PULITZER PRIZES
“Readers across all World Media Group titles have always trusted, valued and engaged with the high quality content we provide – and that trust is more important than ever when ‘fake news’ is, itself, making the headlines. The analysis results have validated the link between well written, properly researched journalism and the ‘halo effect’ brands experience when their ads are seen alongside it.”
1,029 JOURNALISM & CONTENT AWARDS
Matt McAllester, Global Editor-In-Chief, Newsweek (member of WMG)

5. THAT IS TRUSTED BY OUR READERS
Trusted Brands
A Strong Relationship
Loyal Readers
“Trusting the brand of the paper is important. For other sources, over time built up a number of trusted sources that I know are reliable and cover everything that is important.”
“I love the (WMG) brand…. Even though it is a business publication I mostly just read it out of personal interest rather than needing it for my job.”
“I am not very experimental. If there is something new I would only go to it if someone recommended it to me. I am happy with the sites I go to and have no time to change”
Head of Treasury, Global FMCG Company (Austria))
Senior VP, Global Insurance Firm (Germany)
CEO, Private Equity Company (UK)

6. Source: Affluent Europe 2017
EXTENSIVE REACH
½ Million
Source: Affluent Europe 2017

7. 473,572,745 Unique Monthly Web Visitors
A GLOBAL COMMUNITY
473,572,745 Unique Monthly Web Visitors
10,800,000 Twitter Followers
92,743,2200 Instagram Followers
210,924,939 Facebook Followers

8. Across multiple platforms
23 MILLION USERS WMG Total Brand Reach in Europe alone (Ipsos Affluent Europe 2017)

9. +92% +43% +26% Messaging that is proven to resonate
Advertising Campaigns across WMG inventory outperformed every single benchmark compared to the industry average. Attention and Viewability saw lifts including:
+92%
+43%
+26%
Desktop Video Agency Standard
Mobile Display Universal Touch Rate
Desktop Display Universal Action Time
Source: Moat 2017

10. ABOUT THE WORLD MEDIA GROUP
OUR AUDIENCE
THE WORLD MEDIA AWARDS

11. Source: Ipsos Affluent Europe 2017
C-SUITE PROFESSIONALS
68%
Of all C-Suite professionals with 50+ employees worldwide consume a WMG brand every month
Source: Ipsos Affluent Europe 2017

12. AFFLUENT INDIVIDUALS
71% of Affluent Europeans consumE a WMG brand Every month
Source: Ipsos Affluent Europe 2017

13. EARLY ADOPTERS
I am more likely to
buy/consider brands
which are advertised
in international media
First to have
technologically
innovate products
I am always
interested in
new products
Definition of Early Adopter: An early adopter is the ultimate consumer - knowledgeable, discerning, engaged, and ready to move when a new product comes onto the market. 
Give a brand early ROI!
Source: Ipsos Affluent Europe 2017

14. Source: Ipsos Affluent Europe 2017
INFLUENCERS
…….Generating positive brand recommendations which convert into sales
Engaging influencers is key
1 in 10 individuals influence what others buy, do or think
1 in 10 brand conversations occur in the real world ie off line!
‘Like’ is a very poor measure social value
Source: Ipsos Affluent Europe 2017

15. ABOUT THE WORLD MEDIA GROUP
OUR AUDIENCE
THE WORLD MEDIA AWARDS

16. THE WMG AWARDS
The World Media Awards were established to demonstrate the effectiveness of cross platform, cross -border, content-driven advertising. Categories include:
Automotive
Brand & Media Owner Partnership
Financial Services
Lifestyle, Luxury & Fashion
Technology & Telecoms
Media & Entertainment
Corporate Influencer
Travel & Tourism
Grand Prix The ceremony is hosted at The Ham Yard Hotel in London and brings together publishers, agencies and clients to celebrate the very best in International media. Click here to find out more

17. 2017 Winners From Zica to Tiago Campaign by Maxus Global
Best Day Of My life Campaign by MediaCom
Brand Re-Launch Campaign by Mediavest/Spark
Sing Campaign by MediaCom
Pioneering In-Play Betting Campaign by Drummond Central
Sheep View Campaign by Sansir & Liquidminds

18. Get involved: Awards timetable
30 Oct 2017
Open For Entries
26 Jan 2018
Deadline For Entries
21 Feb 2018
Shortlist Announced
22 Mar 2018
The World Media Awards Ceremony

19. Additional information

20. MOAT RESULTS BREAKDOWN
The results revealed that ad campaigns across the WMG inventory outperformed every single benchmark for that time period. Attention and viewability rates saw lifts up to 92% in some instances