1. Reservasi.com Company Profile May 2017

2. reservasi.com Who is reservasi.com? Joint Venture
Indonesia’s Leading Media & Entertainment Group
Korea’s Leading E-commerce Player

3. Founded in 1983, EMTEK is now Indonesia’s most prominent entertainment, content and technology business group

5. Going towards that vision, reservasi
Going towards that vision, reservasi.com essentially have 4 competitive advantages to win in the market
Solid Foundation for Effective & Efficient Promotion 1
Strong Technical Knowledge & Know-How Expertise 2
Innovative Sales & Marketing Programs 3
Robust Operating Model Focusing on Customer Satisfaction 4

6. Emtek’s Media Portfolio Emtek’s Digital (Online) Portfolio
Solid Foundation for Effective & Efficient Promotion
Emtek’s strong presence in TV and digital platform effectively & efficiently boosts up our awareness 1
Emtek’s Media Portfolio
Emtek’s Digital (Online) Portfolio
Media Platform
Digital
Two leading FTA stations in Indonesia
Diversified digital media company
SCTV & IVM in total reach more than 40 cities and 180 million potential viewers
On 2015, we recorded 31.3% prime time (audience) share and 29.1% all time share
In addition to that, we also have local FTA, DTT pay-TV, and OOH business
Emtek invested in digital through organic growth (KMK Online) and investment in diversified dotcom portfolio
Publishing & Classified portfolio will support the promotion (ads.), while E-commerce could be functioning as alternati- ve sales channel
A Group of:
Jakarta’s popular local FTA station
Investment in diversified dotcom portfolio
DVB-T2 Pay TV Operator
Leading Outdoor Advertising

7. Strong Technical Knowledge & Know-How Expertise
Interpark’s well-known experience in OTA industry essentially brings huge benefits for reservasi.com 2
BRAND
Deep Knowledge on
ticketing business
Strong branding & image as top-notch global OTA
Experienced development team & senior management
Vast network & access to multiple players on airlines,
hospitality & entertainment business

8. Social Media Marketing Cross-selling Discount
Innovative Sales & Marketing Programs
In order to win and retain the market, we’re ready to enroll these 4 key sales & marketing programs 3
To share our promotional package in SNS &/or mobile messengers
To attract people to several destinations through travel stories (blog)
CRM feature to retain our customers by giving discount coupons for their next flights and/or hotel reservations
No OTA in Indonesia provides this feature
Airline
Coupons
Social Media Marketing
Discount Coupon
Customer Acquisition
and
Retention
Hotel
Coupons
Airline
& Hotel
Airline
& Events
Discount
Code
Cross-selling Discount
Promotion Code
To acquire and retain customers by giving cross-selling discounts (within our ticketing business lines) directly to customers
CRM points could be gained from any products purchase
To increase the traffic and sales by giving special code to get the discount
The code could be used for own purpose or gift cards
Airline
& Train
Gift Cards
Airline
& Car Rental

9. Robust Operating Model Focusing on Cust. Satisfaction
We will do continuous improvement of the operating model to deliver the best service for our customers 4
Vision Translation Concept
Our Robust Operating Model
Vision &
Mission
Organization structure developed with clear job segregation, reporting line, and manpower plan
Robust and reliable system developed with support from Interpark
Well-developed underlying processes, interactions and interfaces along with overall policies and procedures
Transparent pricing, no hidden fees
Fast and efficient services
Data-driven operations in doing PDCA (Plan-Do-Check-Action) cycle
‘What We Stand for’
Top-to-bottom alignment creates high performance
Strategic Intent
‘What we will and will not do’
Operating Model
Structure
System
Process
Governance
Capabilities & Culture
Values
Skills
Beliefs
Behaviors
Actions
Metrics

10. THANK YOU