1. Job Search and Marketing Yourself through Social Media
Prepared by Ruwanthika Geeganage for NYLESA October Career table

2. Prepared by Ruwanthika Geeganage for NYLESA October Career table
About Social Media
Social media is computer-mediated tool that allow people to create, share or exchange information, career interests, ideas, and pictures/videos in virtual communities and networks. It is used for communication between businesses, organizations, communities, and individuals.
With Social Media:
You can respond immediately
People are receptive to your messages
You will find customers you didn’t know existed
Customers you didn’t know existed will find (and buy from) you. 
You get to see your target market, up close and personal
Prepared by Ruwanthika Geeganage for NYLESA October Career table

3. Networking with Social Media
Prepared by Ruwanthika Geeganage for NYLESA October Career table

4. Benefits of using Social Media
Facebook –
Networking – Connect and communicate with people, education, skills, industry and interests.
Updating your Status – If you obtain a certification, License or any achievements post on your status
Job Opportunities – Search by Keywords, receive notifications
Marketing – Create posts and for a business create a Facebook business page and post advertisements, promote services you provide, If needed make use of paid marketing
Prepared by Ruwanthika Geeganage for NYLESA October Career table

5. Benefits of using Social Media
Twitter
Marketing - Compose twitter messages, share links, reply tweets
Customize and build the network
Track Trends and Traffic on Twitter
Use hashtags to search specific groups
Use TweetDeck to manage, track & engagement
Use Twitalyzer to analyze social business
Prepared by Ruwanthika Geeganage for NYLESA October Career table

6. Benefits of using Social Media
LinkedIn
Prepared by Ruwanthika Geeganage for NYLESA October Career table

7. LinkedIn members in the world
Source :
Prepared by Ruwanthika Geeganage for NYLESA October Career table

8. LinkedIn : Build your Professional Profile
Update your profile with your employment history, education, awards received etc
Add a “Professional” profile picture
Add groups who have similar interests
Request recommendations to your profile & recommend others you know
Keep your professional profile updated…always!
Prepared by Ruwanthika Geeganage for NYLESA October Career table

9. LinkedIn : Advanced Search
Prepared by Ruwanthika Geeganage for NYLESA October Career table

10. Tips to improve usability of Social Media
Find content you can share on
You can find free high quality images on pixabay.com which you can share
To shorten urls –
Follow free workshops at the New York Public Library
Online learning material –
You can learn technical skills and improve creativity by following online video tutorials lead by experts.
Prepared by Ruwanthika Geeganage for NYLESA October Career table

11. Prepared by Ruwanthika Geeganage for NYLESA October Career table
Thank you!
Prepared by Ruwanthika Geeganage for NYLESA October Career table