1. NATIONAL PROGRAMMATIC CABLE TV NETWORK
CTVNets
NATIONAL PROGRAMMATIC CABLE TV NETWORK
© CTV Media, Inc – May 2017

2. CTV Media’s National Cable Unwired Network
CTV provides weekly campaign reports.
Agency provides KPI performance or CTV provides post logs each week.
We analyze the performance and apply key learnings to optimize in flight. 2

3. 1 CTV Media’s National Cable Unwired Network
Efficiency Meets Transparency – 210 DMAs – Up To 85% TV HH Coverage
Weekly impressions delivered by network,  rates by network, guaranteed delivery, executed network style: 1
One Rate Per Network
One Ad to Traffic
One Invoice with Details on Each Aired Unit 3

4. What Makes CTV Different?1 2 3
Weekly Campaign
Optimization
Seamless
Execution
Portfolio Depth and Provider Relationships 4

5. Weekly Optimization CTV provides weekly campaign reports.
Agency provides KPI performance or CTV provides post logs each week.
We analyze the performance and apply key learnings to optimize in flight. 5

6. Sample Report WEEKLY PERFORMANCE TRACKING & OPTIMIZATION
WEEKLY SPOT DETAIL 6

7. Sample Report
NTI Ratings
Verification
Audience Indexing 7

8. Sample Report 8

9. 1 Launch a national UNWIRED campaign SEAMLESSLY One Contact One Order
within 72 hours with one point of insertion
One Contact
One Order
One Creative
One Invoice 1 9

10. National Presence in all 210 DMAs

11. 16 57 20 14 14 7 20 18 16 Representative networks
Adult
Networks
Sports
Networks
Entertainment
Networks
News
Networks
Young Adult
Networks
Kids
Networks
Women
Networks
Men
Networks
A65+
Networks
+37 REGIONAL
SPORTS NETWORKS
A sample of 175+ networks in our portfolio 11

12. PREMIER EVENTS 12

13. 10 30+ Hispanic Networks & Programming 15 12 13 5 BI-LINGUAL Hispanic
Adult
Networks
Hispanic
Entertainment
Networks
Bilingual
Networks
Hispanic
Sports
Networks 10
30+
MILLION
Hispanic households
Hispanic networks
BI-LINGUAL
options available 13

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