1. Delivering multiple benefit messages –
A partnership between the grains industry and NRM

2. Objectives
identify and prioritise issues that are common to both the grains industry and regional NRM organisations
develop partnerships between grains industry R,D & E providers with NRM regional organisations to leverage investment and enable collaborative delivery
deliver communication and extension programs to achieve on-farm practice change that will provide production gains and NRM/environmental outcomes

3. Partnerships for Collaboration
State government agencies – DEWNR, DEPI & DPI NSW
NRM, CMA and LLS Boards and organisations
Department of Agriculture
grain growers
farming systems groups
GRDC
research, development and extension providers

4. Outcomes
establish linkages between the grains R, D & E providers and Regional Landcare Facilitators and NRM organisations and staff
expand the networks and pathways for the delivery of co-ordinated communication and extension activities
build the skills, knowledge and capacity of regional staff and providers to influence and support growers to adopt farm practices to achieve grain production and NRM targets

5. 2. rank in order of importance for the region
Process
identify common issues that affect grain production and the sustainability of natural resources within the region
2. rank in order of importance for the region
3. identify the desired outcomes that will provide production and environmental benefits

6. Process
4. Required practice change - What will farmers need to be doing differently to achieve outcomes?
5. Program logic – MAKAT
(motivations, attitudes, knowledge, abilities and technologies/tools)
6. Key messages for communication

7. Process 7. Communication and extension plan –
target audiences, tools (products and activities) and pathways
8. Delivery of communication and extension activities and products
9. Monitor and evaluation success of project

8. Pilot Project Regions Northern and Yorke, South Australia e
“Holistic approach to weed management - all weeds in all years” e

9. Pilot Project Regions Eyre Peninsula of South Australia
“Improving production and management on the dune swale systems”

10. Pilot Project Regions North East Mallee – Victorian and NSW Mallee
“Integrated weed management strategies that embrace robust rotations to manage Brome Grass”
South West Mallee – South Australian and southern Victorian Mallee
“Maximising the productivity of sandy soils”

11. Activities and Products
You Tube videos
farmer case studies
split paddocks and demonstrations
challenge paddocks
cost benefit analysis
crop walks and field days
training workshops
technologies and tools - demonstrations and support