1. TRDP SUCCESSFUL BUSINESSES
THE STORY OF RURAL BUSINESS WOMAN
_ _ _ _ _ _ _ _ _ _ _ _ _
Zorair Kirakosian
Program Leader
/TRDP, Armenia/
July 22, 2016

2. The steps to success Anush Tsaturyan
Entrepreneurship Training
Improved infrastructure
Modern Sewing Machines
Ongoing consultation - new way of thinking and acting.
TRDP Networking, EXPOs
CSR & public accountability
Business image and reputation
Corporate behavior
Motivation and charismatic leadership

3. BEFORE
AFTER

4. TRDP NETWORKING
Networking has helped TRDP startups to value social capital and create social bonds where the opportunities for entrepreneurial actions are located.
Networking projects have enabled TRDP beneficiaries to understand the commercial sense of the cooperation.
Networking has created an emotional connection between TRDP beneficiaries.

5. THE SUCCESSFUL TRDP NETWORKER
According to Anush, TRDP networking is an opportunity to create new opportunities.

6. TRDP Corporate Social Responsibility Projects
CSR projects have helped TRDP beneficiaries to create a sense of community belonging
CSR projects were aimed to deliver our beneficiaries’ views, ethics and aspiration in the areas of social responsibility, economic and environmental connections.
CSR projects have created very strong emotional connection between TRDP beneficiaries and their customers.

7. TRDP CSR PROJECTS – bordering villages of rural Armenia

8. TRDP resulted in behavior change of rural enterpreneurship

9. Business Expansion
Partnership agreement with the Noyemberyan State College and the Noyemberyan Department of Employment Service.
The objective of the course is to teach the students the specifics of sewing production and prepare highly skilled workers in the sewing industry
The newly trained 25 students will be able to create small businesses in their communities.
The expansion has resulted in the creation of eight new jobs.

10. Next step:
Small villages' project – handiwork
New opportunities for rural jobless women.

11. nothing but money is a poor business”
Thank you
“A business that makes 
nothing but money is a poor business”
Henry Ford