1. Camping & Outdoor Promotions
Tony Smart
Council Camping Chair

2. Role of the Camping Chair
Help build strong units
Encourage Summer Camp Attendance
Promote Year Round Camping
Provide Resources
Request Feedback

3. Yesterday to Tomorrow District Camping Chair Role Camping Campaign
Just a Seat on Committee to Driving Force to stronger units
Camping Campaign
Four Month Push to Year Round Campaign
Word of Mouth to Marketing Resources

5. Why Camp Attendance fuels: Membership Advancement
Retention
Advancement
Financial Operations*
First Hand Experience Promotes Awareness to adults

6. And now for the numbers…

7. Adventure Camp – Percentage of Cub Scouts attending Summer Camp

8. District Day Camps – Percentage of Cub Scouts attending Summer Camp

9. Belzer Day Camp – Percentage of Cub Scouts attending Summer Camp

10. All Summer Camps – Percentage of Cub Scouts attending Summer Camp

11. Ransburg - # of youth attending summer camp

12. Ransburg - % of our Scouts attending summer camp

13. Krietenstein - # of youth attending summer camp

14. Krietenstein - % of our Scouts attending summer camp

15. Course Corrections
Organized and conducted Focus Group Feedback on our Summer Camps in the Fall
To be continued
Marketing and Promotions Plan and Strategy have been reviewed and modified by a Marketing Taskforce
We have a seat at the table

16. Course Corrections
Engaged leadership from Order of the Arrow and Firecrafter to help promote
Phon-a-thon Sunday, January 8, 2017

17. Action Plan New Year Round Camping Campaign Marketing Collaboration
Order of the Arrow and Firecrafter Support
Education on the value
Scout Camp versus other summer time activity
Value proposition

18. Where the District Chair Comes In
Recruit an active District Camping Chair
Promote Summer Camps and Year Round Camping
Educate on the importance of the Outings and Programs
Encourage camp usage

19. Where the District Chair Comes In
Provide Resources:
Camperships
Marketing Material
Use Your Resources:
Order of the Arrow
Firecrafter
Council Camping Chair
Celebrate participation

20. And if we do what we say….